Creative folks like yourself know how important our daily dose of hot and steaming coffee is. Many of us even choose to work from a coffee house because the cozy atmosphere, the smell of freshly ground coffee beans and the carefully created art on the glossy foam fuels our creativity. Designed by Oliver Pitsch, Barista…
An increasingly large number of publicly available APIs provide powerful services to expand the functionality of our applications. WordPress is an incredibly dynamic and flexible CMS that powers everything from small personal blogs to major e-commerce websites and everything in between. Part of what makes WordPress so versatile is its powerful plugin system, which makes…
Ensure your email isn’t unloved, underestimated or untapped I feel that often, charities are missing a trick or two with email. Due to its ubiquity and apparent cheapness, it is often not given the credit it is due. There are clear merits for charities using email, it is cost effective, it can be well-targeted and…
Apple gets in on the rush to open up publishing on mobile optimised pages Importance: (For content publishers) Recommended Source: Apple Developer blog The Internet was built for desktop computers. Then, some smart folks made the internet available on all sorts of devices small enough for us to carry about with us. After a few…
Enhancing the customer journey for your business by integrating SMS marketing Understanding the journey your customers take is crucial to making sure you’re providing the best possible experience. By mapping out potential journeys, you can better understand which customer touchpoints are letting you down and where there’s potential for you to improve; allowing you to…
Overcoming objections to use of social media in not-for-profit organisations Social media can be beguiling, stimulating, addictive, confusing and at times downright frustrating. In my experience, Not for Profits, like commercial organisations, are still grappling with how much valuable staff time and resource should be deployed to this burgeoning and proliferating media. In order to…
Google upgrades Google Analytics Premium into a capable Marketing Data Management and Analysis Platform Importance: (For businesses who can potentially pay for Google’s Analytics Premium features and service) Recommended Source: Google Adwords blog announcement Here we give you the lowdown on Google’s new 360 suite and get some in-depth analysis from Google Analytics expert Matt…
7 success factors for managing charity websites Balancing the interests of diverse audiences of a charity site is a real challenge, magnified by the diverse communications needs of different teams within a charity. Given these diverse needs, it’s no surprise that many charity websites struggle to communicate effectively and encourage interaction with different audiences. I…
As UX professionals, we play a key role in raising the bar for customer experiences. A simple attention to detail is often what signals to the customer that we’re thinking about them. In the digital space, we focus on user interactions within applications devices and processes. With the ever-increasing computing power of desktops, browser sophistication…
Ensure your mobile app has these 7 features to improve user experience and boost ecommerce revenue Giant ecommerce companies are now focusing on improving end-user experience on mobile devices, providing a strong technology infrastructure via cutting-edge mobile applications. Mobile comprises of 34% of all ecommerce transactions worldwide, and this figure is expected to grow to…
