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    Does your company really need a CDP?

    Posted on 31st August 2019Digital Marketing
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    The latest Gartner Hype Cycle for Digital Marketing and Advertising report, released this week, shows that Customer Data Platforms have the potential to transform how marketers run their technology ecosystems. But the research firm also noted that CDPs are heading toward the “Trough of Disillusionment” after passing the “Peak of Inflated Expectations,” meaning that marketers…

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    20190902 LABOR DAY

    Posted on 31st August 2019Digital Marketing

    The post 20190902 LABOR DAY appeared first on Marketing Land. From our sponsors: 20190902 LABOR DAY

    Blissful Thoughts And Embracing Change (September 2019 Wallpapers Edition)

    Posted on 31st August 2019Web Design
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    Blissful Thoughts And Embracing Change (September 2019 Wallpapers Edition) Blissful Thoughts And Embracing Change (September 2019 Wallpapers Edition) Cosima Mielke 2019-08-31T09:00:00+02:00 2019-08-31T12:35:04+00:00 Lush green slowly turning into yellows, reds, and browns in the Northern hemisphere; nature awakening from its slumber in the Southern part of the world: September is a time of change. A chance…

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    Spotify’s rumored ‘Create a podcast’ feature could be a valuable resource for marketers

    Posted on 30th August 2019Digital Marketing

    Spotify is rumored to be launching a “Create a podcast” button within its app that will allow users to record, edit and publish podcasts using the Anchor podcast creation app, according to Engadget. The feature was first spotted by app researcher Jane Manchun Wong, who shared images of the “Create a podcast” button in the…

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    20190830 ML Brief

    Posted on 30th August 2019Digital Marketing

    The post 20190830 ML Brief appeared first on Marketing Land. From our sponsors: 20190830 ML Brief

    VuePress: Documentation Made Easy

    Posted on 30th August 2019Web Design

    VuePress: Documentation Made Easy VuePress: Documentation Made Easy Ben Hong 2019-08-30T13:00:59+02:00 2019-08-30T12:36:08+00:00 When it comes to any project that requires any user interaction (e.g., end users, maintainers, etc.), there is one critical factor that makes the difference between success and failure: good documentation. This holds true regardless of how small or large your project is….

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    Report: There’s almost no correlation between online and offline consumer conversations

    Posted on 29th August 2019Digital Marketing
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    Online and offline consumer conversations are largely separate. That’s the conclusion of a large, recent study from Engagement Labs, which affirms earlier data and analysis by the company, as well as others. Analysis of conversations about 500 brands. Engagement Labs performed what it describes as “a comprehensive analysis, lining up the week-to-week trends for the…

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    20190829 ML Brief

    Posted on 29th August 2019Digital Marketing

    The post 20190829 ML Brief appeared first on Marketing Land. From our sponsors: 20190829 ML Brief

    Bottom Navigation Pattern On Mobile Web Pages: A Better Alternative?

    Posted on 29th August 2019Web Design

    Bottom Navigation Pattern On Mobile Web Pages: A Better Alternative? Bottom Navigation Pattern On Mobile Web Pages: A Better Alternative? Arthur Leonov 2019-08-29T13:30:59+02:00 2019-08-29T12:35:26+00:00 Whenever you hear of “mobile navigation”, what’s the first thing that comes to mind? My guess would be the hamburger slide-out menu. This design pattern had been in use since the…

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    AI for small business is no longer an option. It’s a necessity.

    Posted on 28th August 2019Digital Marketing
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    Time for a fight Let’s set the scene. It’s an English pub on the outskirts of London. It’s raining, obviously. There are four of us crowded around a small table. Once upon a time, we worked together. We were teachers back then, and now we’re marketers. Every so often, when the stars align, we all…

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