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    Experian’s new identity resolution service seeks to help marketers improve customer experience

    Posted on 3rd December 2019Digital Marketing

    Experian has announced a new solution aimed to help marketers connect online and offline attributes and better understand their target audiences. The solution leverages machine-learning algorithms and probabilistic techniques to connect billions of identity signals and data elements, including Mobile Ad IDs (MAIDs) from a variety of internal and external sources. Why we should care…

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    Smashing TV Live: Privacy UX, A Session With Vitaly Friedman

    Posted on 3rd December 2019Web Design
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    Smashing TV Live: Privacy UX, A Session With Vitaly Friedman Smashing TV Live: Privacy UX, A Session With Vitaly Friedman Vitaly Friedman 2019-12-03T11:00:00+00:00 2019-12-03T12:36:18+00:00 Cookie consent prompts, push notifications, app install prompts, video autoplays and annoying pop-ups. Every time we enter a new site, it feels like a fight against all the annoying marketing messages…

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    Meet “Inclusive Components”: Accessible, Bulletproof Front-End Patterns

    Posted on 3rd December 2019Web Design

    <img width="250" srcset="https://cloud.netlifyusercontent.com/assets/344dbf88-fdf9-42bb-adb4-46f01eedd629/50529a0d-1825-4279-a1df-b0276d5ee68c/page01-b-opt.png 400w, https://res.cloudinary.com/indysigner/image/fetch/f_auto,q_auto/w_800/https://cloud.netlifyusercontent.com/assets/344dbf88-fdf9-42bb-adb4-46f01eedd629/50529a0d-1825-4279-a1df-b0276d5ee68c/page01-b-opt.png 800w, https://res.cloudinary.com/indysigner/image/fetch/f_auto,q_auto/w_1200/https://cloud.netlifyusercontent.com/assets/344dbf88-fdf9-42bb-adb4-46f01eedd629/50529a0d-1825-4279-a1df-b0276d5ee68c/page01-b-opt.png 1200w, https://res.cloudinary.com/indysigner/image/fetch/f_auto,q_auto/w_1600/https://cloud.netlifyusercontent.com/assets/344dbf88-fdf9-42bb-adb4-46f01eedd629/50529a0d-1825-4279-a1df-b0276d5ee68c/page01-b-opt.png 1600w, https://res.cloudinary.com/indysigner/image/fetch/f_auto,q_auto/w_2000/https://cloud.netlifyusercontent.com/assets/344dbf88-fdf9-42bb-adb4-46f01eedd629/50529a0d-1825-4279-a1df-b0276d5ee68c/page01-b-opt.png 2000w" src="https://res.cloudinary.com/indysigner/image/fetch/f_auto,q_auto/w_400/https://cloud.netlifyusercontent.com/assets/344dbf88-fdf9-42bb-adb4-46f01eedd629/50529a0d-1825-4279-a1df-b0276d5ee68c/page01-b-opt.png" sizes="100vw" alt="Meet Inclusive Components, our new book for building accessible, inclusive interfaces. Written by one-and-only Meet “Inclusive Components”: Accessible, Bulletproof Front-End Patterns Meet “Inclusive Components”: Accessible, Bulletproof Front-End Patterns Vitaly Friedman 2019-12-03T12:00:00+00:00 2019-12-03T12:36:18+00:00 Front-end accessibility is still somewhat mysterious these days. How…

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    How to create a seamless cross-channel customer journey with call tracking

    Posted on 3rd December 2019Digital Marketing
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    Have you ever started the purchase process online for a complex product like a mortgage or healthcare then had to call the company to get questions answered? Usually, it goes like this: Fill out forms online then get stuck. Call, then repeat everything you put in the forms. Get transferred, repeat everything again. Find out…

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    How To Ease Your Team’s Development Workflow With Git Hooks

    Posted on 2nd December 2019Web Design

    How To Ease Your Team’s Development Workflow With Git Hooks How To Ease Your Team’s Development Workflow With Git Hooks Konstantinos Leimonis 2019-12-02T11:00:00+00:00 2019-12-02T12:43:35+00:00 One of the major requirements working for a team or an open-source project is using a version control system (VCS). Git is a free and open-source distributed version control system for…

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    Black Friday 2019: Support Indie Makers

    Posted on 30th November 2019Web Design
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    Black Friday 2019: Support Indie Makers Black Friday 2019: Support Indie Makers Rachel Andrew 2019-11-29T15:00:00+00:00 2019-11-30T12:35:35+00:00 Every time I have checked my email over the last two weeks, it has been full of Black Friday deals. We will get a short respite before the New Year offers start to roll in. I like a bargain…

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    Beating The End Of The Year Rush (December 2019 Wallpapers Edition)

    Posted on 30th November 2019Web Design
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    Beating The End Of The Year Rush (December 2019 Wallpapers Edition) Beating The End Of The Year Rush (December 2019 Wallpapers Edition) Cosima Mielke 2019-11-30T11:15:00+00:00 2019-11-30T12:35:35+00:00 As the year is coming to a close, many of us feel rushed, trying to meet deadlines, finishing off projects, and preparing for the holidays. Do you remember what…

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    Here’s why marketer’s need to understand dedicated and shared IPs

    Posted on 28th November 2019Digital Marketing

    During a Q&A at a recent event, I was asked which was better: dedicated or shared IPs. This is a great question because there are many factors to consider. The person asking was fairly certain that shared IPs are better, but it’s not that simple. Not all is as it seems. Volume matters Dedicated IP…

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    Back to basics: Understanding your paid search metrics

    Posted on 28th November 2019Digital Marketing
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    One of the great things about paid search is the fact that you can track everything. If someone visits your store after seeing your billboard or TV spot, there’s no real way to trace that. However, if someone sees your paid search ad and visits your website, you know how they got to your site….

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    Abstracting WordPress Code To Reuse With Other CMSs: Implementation (Part 2)

    Posted on 28th November 2019Web Design
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    Abstracting WordPress Code To Reuse With Other CMSs: Implementation (Part 2) Abstracting WordPress Code To Reuse With Other CMSs: Implementation (Part 2) Leonardo Losoviz 2019-11-28T11:00:00+00:00 2019-11-28T12:36:34+00:00 In the first part of this series, we learned the key concepts to build an application that is as CMS-agnostic as possible. In this second and final part, we…

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