(This is a sponsored article.) Before embarking upon the design phase of any project, it’s critical to undertake some research so that the decisions you make are undertaken from an informed position. In this third article of my series for Adobe XD, I’ll be focusing on the importance of undertaking user research. Your job title…
Roughly a decade ago, a variety of companies were trying to simplify and make (self-service) display advertising accessible to small businesses (SMB): AdReady, AdMission and iPromote. Today, only iPromote is still carrying that torch; the others have been acquired or exited the SMB market. While they weren’t all the same and used different tools, it’s…
(This is a sponsored article.) Everybody’s talking about design systems, but they are more than just a trend. They are a best practice for design consistency and efficiency between designers and developers. Back in the day, only large companies could afford the effort of building and maintaining a design system. Nowadays, with the growth of…
A key feature of Flexbox and Grid Layout is that they can deal with distributing available space between, around and inside grid and flex items. Quite often this just works, and we get the result we were hoping for without trying very hard. This is because the specifications attempt to default to the most likely…
It’s a known fact that file selection inputs are difficult to style the way developers want to, so many simply hide it and create a button that opens the file selection dialog instead. Nowadays, though, we have an even fancier way of handling file selection: drag and drop. Technically, this was already possible because most…
In February of 2015, I began working on an iOS app called Air Lookout. The goal of the app was to simplify and remove any obfuscation of air quality information. After over a year of working nights and weekends, the total net income since it launched in 2016 has been less than $1,000. Even with…
We’re already over a week into 2018, and the start of a new year is a great time to check in and see where we stand as an industry — and how things might change this year. Prepare for fake news algorithm updates Back in 2010, Google was getting beaten up in the media for…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Survey: 66% of consumers want brands to take social and political positionsJan 12, 2018 by Greg Sterling Survey from Sprout Social found liberals were more likely to reward or punish brands…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: New report: The Internet of Things and blockchain tech are made for each otherJan 11, 2018 by Barry Levine IoT devices are constantly talking about themselves, and shared ledger technologies just…
Google is set to begin placing tighter review controls on videos published on YouTube channels included in the Google Preferred bundling of content for major brand advertisers. That’s according to Bloomberg Technology, citing anonymous sources familiar with the plans. The latest triggers to alarm marketers about YouTube have been the controversial content posted by YouTube…
