Salesforce launched a new content management platform on Thursday, the Salesforce Content Management System. By entering the CMS space, Salesforce aims to give content marketing teams a tool anyone can use — “from novices to experts” reads the announcement — and capable of creating personalized content powered by Salesforce CRM data. Salesforce calls it a…
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What Newspapers Can Teach Us About Web Design What Newspapers Can Teach Us About Web Design Frederick O’Brien 2019-11-08T11:30:00+00:00 2019-11-08T12:35:11+00:00 It’s easy to get caught up in the latest trends in web design. Web technology is constantly improving, and today developers have a formidable range of features at their disposal. This makes for a forward-thinking,…
Product managers have long been part of product marketing teams, but Kerry Bodine, customer experience expert and coach, says it’s time for businesses to consider a new role: Journey Manager. “I would argue that every single thing your organization does influences the customer journey,” said Bodine. Bodine shared her ideas on the journey manager role…
Exploring New Ways To Manage Content In WordPress Exploring New Ways To Manage Content In WordPress Leonardo Losoviz 2019-11-07T11:30:59+02:00 2019-11-07T12:40:41+00:00 The combination of WordPress’ versatility for managing data (since its database model supports the creation of different content models, easily extensible through meta attributes) and Gutenberg‘s rich user interactions provide a powerful mechanism to create,…
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Smashing Podcast Episode 2 With Liz Elcoate: What’s So Great About Freelancing? Smashing Podcast Episode 2 With Liz Elcoate: What’s So Great About Freelancing? Drew McLellan 2019-11-05T16:00:59+02:00 2019-11-06T12:36:06+00:00 In this episode of the Smashing Podcast we take a look a freelancing. What does it mean to be a freelance designer or developer? How do you…
Writing A Multiplayer Text Adventure Engine In Node.js: Adding Chat Into Our Game (Part 4) Writing A Multiplayer Text Adventure Engine In Node.js: Adding Chat Into Our Game (Part 4) Fernando Doglio 2019-11-06T11:00:00+02:00 2019-11-06T12:36:06+00:00 Any platform that allows for collaborative play between people will be required to have one very particular characteristic: the ability for…
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Think, write, design. Copy, paste, send, receive, call, chat, approve, feedback, edit, call, chat, copy, paste, click-click. Only the first three of the above activities — think, write, design – belong on a content marketer’s daily to-do list. This is what we should be spending our time on. Everything else takes up our workdays, evenings,…
