Gmail turned 15 earlier this year — and with it, the Accelerated Mobile Pages (AMP) feature is now a year old. AMP functionality was built to allow brands to be more creative with their email marketing strategies, offering increased opportunities for more engaging, interactive and streamlined experiences for Gmail users. With AMP, marketers can code…
In an effort to provide advertisers with more accurate and granular ad targeting options in Display & Video 360, Google will be launching a revamped experience for environment and position targeting settings on August 26, 2019. The changeswill include updated targeting settings when creating or editing items individually or in bulk, updated dimensions in Reporting…
How To Build A Sketch Plugin With JavaScript, HTML And CSS (Part 1) How To Build A Sketch Plugin With JavaScript, HTML And CSS (Part 1) Matt Curtis 2019-07-05T12:30:59+02:00 2019-07-05T12:35:41+00:00 This tutorial is intended for people who know and use the Sketch app and are not afraid of dabbling with code. To profit from it…
I’m noticing a trend among some email speakers lately – when they want to promote a new idea, they smack down the best practice that relates to it. This bothers me because many of today’s best practices evolved from a yearning for innovation and guidelines in email’s Wild West early days, when we were writing…
On February 2018, Google implemented ad filtering for “annoying” and intrusive ads in Chrome in North America and Europe. This had been pre-announced in 2017 and was intended to compel publishers to adopt advertising standards established by the Coalition for Better Ads. Chrome has 64% of global browser market. The industry group was created in…
How To Integrate Social Media Into Mobile Web Design How To Integrate Social Media Into Mobile Web Design Suzanne Scacca 2019-07-04T13:00:59+02:00 2019-07-04T12:35:23+00:00 There are a number of reasons why social media is a popular form of socialization and communication today. For starters, it gives us a chance to connect with exponentially more people than in-person…
Amazon always takes the long view. Though it’s hard to imagine Amazon’s domination of e-commerce changing any time soon, the retailer has set its sights on also challenging the giants of brick-and-mortar including Walmart, Costco and Target. To that end, Amazon is poised to implement a long-rumored change to force smaller vendors (less than $10M…
Facebook announced on Tuesday it has made ranking updates to its News Feed algorithm, aiming to reduce posts that contain exaggerated or sensation health claims, as well as posts that promote or attempt to sell products or services based on health-related claims. “We know that people don’t like posts that are sensational or spammy, and…
Using Slots In Vue.js Using Slots In Vue.js Joseph Zimmerman 2019-07-03T12:30:59+02:00 2019-07-03T12:36:03+00:00 With the recent release of Vue 2.6, the syntax for using slots has been made more succinct. This change to slots has gotten me re-interested in discovering the potential power of slots to provide reusability, new features, and clearer readability to our Vue-based…
As the divide between digital marketing, technology and management continues to narrow and converge, we decided to take a macro look at the global salary landscape. In our 2019 Marketing Technology and Operations Salary Survey, we extracted insights from more than 900 marketing professionals – and below we’ve painted the picture of industry compensation around…
