Fuse is a toolkit for creating apps that run on both iOS and Android devices. It enables you to create apps using UX Markup, an XML-based language. But unlike the components in React Native and NativeScript, Fuse is not only used to describe the UI and layout; you can also use it to add effects…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: How to choose martech tools that your team will loveMay 11, 2017 by Alison Lohse Marketing technology can be hugely beneficial to your organization, but only if these tools empower the…
Data-driven Account-Based Marketing (ABM) is creating a digital revolution and rewriting the rules of B2B marketing as we know them. In this report from Oracle, you’ll learn how programmatic media is dramatically improving the scale, automation and impact of ABM efforts. You’ll also discover how analytics are used to optimize ABM campaigns and how account-based…
When did you take your last vacation? For many of us, it was probably a long time ago. However, since quite a while, I stumble across more and more stories about companies that take unusual steps vacation-wise. Companies giving their employees a day off each week in summer or going on vacation together as a…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Bringing much-needed transparency to RTBMay 10, 2017 by Alex Bornyakov Real-time bidding (RTB) is great for scale and efficiency, but it can come with risks for brand image, as recent developments…
There’s a lot of hype about WebAssembly in JavaScript circles today. People talk about how blazingly fast it is, and how it’s going to revolutionize web development. But most conversations don’t go into the details of why it’s fast. In this article, I want to help you understand what exactly it is about WebAssembly that…
Only two months old as a public company, Snap Inc. is already experiencing growing pains, except the pains are from not growing enough. Yes, in the first quarter of 2017, Snapchat’s parent company did reverse the quarter-over-quarter daily audience growth deceleration it had suffered since Q3 2016, when Instagram copied Snapchat’s popular Stories feature. But…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Empyr debuts ultimate performance marketing model: ‘cost per revenue’May 9, 2017 by Greg Sterling Retailers and merchants pay a percentage of actual sales, which is shared between the company, publishers and…
There are plenty of factors that set great affiliate networks apart from the rest of the pack. Some of them are obvious. You need to have great offers (preferably exclusive), competitive payouts, and excellent support from your affiliate managers. But beyond that, there are some simple things to keep in mind that can make the…
Once someone starts using your app, they need to know where to go and how to get there at any point. Good navigation is a vehicle that takes users where they want to go. But establishing good navigation is a challenge on mobile due to the limitations of the small screen and the need to…
