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    The Value of a Happy Customer: Action steps to a great customer experience

    Posted on 10th March 2017Digital Marketing
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    What is the real value of a great customer experience? And once you know, how do you create one? Join our experts as they provide actionable steps to create an amazing customer experience with your brand. You’ll also hear more results from the groundbreaking Harris/Lithium research with real-world examples from top brands, and learn: why…

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    Free Sparkly Icons To (Literally) Make Your Designs Shine (30 Icons, EPS, SVG)

    Posted on 10th March 2017Web Design
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    What would life be without surprises? Pretty plain, wouldn’t you agree? Today, we are happy to announce a freebie that bubbles over with its friendly optimistic spirit, bound to sprinkle some unexpected sparks of delight into your projects: Ballicons 3. If that name rings a bell, well, it’s the third iteration of the previous Ballicons…

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    How To Simplify Networking In Android: Introducing The Volley HTTP Library

    Posted on 9th March 2017Web Design
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    In a world driven by the Internet, mobile apps need to share and receive information from their products’ back end (for example, from databases) as well as from third-party sources such as Facebook and Twitter. These interactions are often made through RESTful APIs. When the number of requests increases, the way these requests are made…

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    6 steps to creating high-converting native ads

    Posted on 9th March 2017Digital Marketing
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    Reaching your target audience and gaining traction and interest with native ads is far more complex than simply slapping up an ad that will integrate with a medium. Make sure your native ads are working for you. With the threat of ad blocking, creating native ads the right way is growing in importance. According to…

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    Video: See how Facebook inserts mid-roll ads in non-live videos

    Posted on 9th March 2017Digital Marketing
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    Of course the first time I find an ad interrupting a video on Facebook would happen while watching a video titled “No pants in court.” The video, about a Kentucky judge berating the local jail for sending a defendant to her courtroom sans pants, posted by millennial-centric news publisher Mic appears to be part of…

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    How To Deliver Large-Scale Projects Using A Content Hub Strategy

    Posted on 8th March 2017Web Design
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    What exactly are the benefits of a content hub strategy? Well, first of all, when done correctly, a content hub will capture a significant volume of traffic. And that’s what most online businesses want, right? We have recently introduced several clients to the concept of a content hub and would like to share our experience…

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    Marketing Day: Google Data Studio, chatbots & Twitter Moments analytics

    Posted on 8th March 2017Digital Marketing
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    Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Google AdWords’ view-through conversion window will soon default to 1 dayMar 7, 2017 by Ginny Marvin The change will go into effect on March 29, 2017. Google rolls out free Data…

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    Three must-read Account-Based Marketing trends for 2017

    Posted on 8th March 2017Digital Marketing
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    Data-driven Account-Based Marketing (ABM) is creating a digital revolution and rewriting the rules of B2B marketing as we know them. In this ebook from Oracle, you’ll learn how programmatic media is dramatically improving the scale, automation and impact of ABM efforts. You’ll also discover how analytics are used to optimize ABM campaigns and how account-based…

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    Marketing Day: Google’s ‘One True Answer’ problem, B2B content marketing & more

    Posted on 7th March 2017Digital Marketing
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    Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: [Reminder] Live Webinar: Intro to Agile MarketingMar 6, 2017 by Digital Marketing Depot Are you struggling to keep pace with rapidly changing customer needs and market demands? Are you slowed down…

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    Machine learning is marketing’s future

    Posted on 7th March 2017Digital Marketing
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    When you hear “artificial intelligence” or “machine learning,” what comes to mind? A complicated technology that demands deep domain experience or a degree to use? This was once the way technology worked; only a select few had access. But innovation has a funny way of changing things. What might seem out of reach today can…

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