Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Initiative CEO calls out Facebook, says he’s advising clients to pull adsDec 21, 2018 by Amy Gesenhues Mat Baxter, CEO of Initiative ad agency, took to LinkedIn to criticize Facebook over…
Writing A Multiplayer Text Adventure Engine In Node.js Writing A Multiplayer Text Adventure Engine In Node.js Fernando Doglio 2018-12-20T14:05:34+01:00 2018-12-20T14:16:59+00:00 Text adventures were one of the first forms of digital role-playing games out there, back when games had no graphics and all you had was your own imagination and the description you read on the…
Email allows marketers to reach their buyers at the scale of their business, and forms a critical part of how marketers create the personalized experience that buyers demand. Integral to both campaigns and 1-to-1 communications, email is a main vehicle for sharing content, product information, and education with your customers. While there are a lot…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: 7 inspiring email templates Dec 20, 2018 by Digital Marketing Depot Email allows marketers to reach their buyers at the scale of their business, and forms a critical part of how…
I Used The Web For A Day Using A Screen Reader I Used The Web For A Day Using A Screen Reader Chris Ashton 2018-12-19T13:30:48+01:00 2018-12-20T11:36:33+00:00 This article is part of a series in which I attempt to use the web under various constraints, representing a given demographic of user. I hope to raise the…
LaterPay, a company that builds tools to help publishers AMPlify and monetize their content weighed in this week on the overall progress it’s seeing with the uptake of the standard on the web. While major media organizations have embraced AMP, there’s been a more gradual uptake for smaller organizations who lack the resources of the…
After today’s publication of an article in the New York Times detailing an investigation that uncovered more than 270 pages of Facebook’s internal documents and involved interviews with more than 60 people, Facebook and Microsoft are sharing their points-of-view about how they were portrayed. The New York Times report, which appeared in Dealbook in the…
Mixing Tangible And Intangible: Designing Multimodal Interfaces Using Adobe XD Mixing Tangible And Intangible: Designing Multimodal Interfaces Using Adobe XD Nick Babich 2018-12-18T15:00:04+01:00 2018-12-19T09:07:50+00:00 (This article is kindly sponsored by Adobe.) User interfaces are evolving. Voice-enabled interfaces are challenging the long dominance of graphical user interfaces and are quickly becoming a common part of our…
The base of Amazon Echo, a smart speaker home of voice agent Alexa Some marketers might think Amazon wants to turn devices featuring its Alexa intelligent voice agent into vehicles for advertising. Nope, says an Amazon VP. ‘No plans for advertising.’ At Fortune magazine’s conference last week in California on “Most Powerful Women Next Gen,”…
Google discussed three features aimed at helping advertisers reach new customers with Display campaigns in a blog post Tuesday. Here’s what you need to know. Dynamic prospecting with product feeds. Google announced this feature recently, and you may be familiar with the concept if you run them on Facebook. As opposed to showing product ads…
