5 types of online audience surveying tools to help create a more customer-centred website and brand Web analytics tools such as Google Analytics are used by nearly every company since they provide valuable quantitative data on site visitor behaviour. No surprise there. But web analytics systems don’t give direct qualitative feedback from site visitors and…
Even though hooks in WordPress are amazing and everyone uses them knowingly or unknowingly, I get the impression that some advanced users and especially front-end developers still seem to avoid them. If you feel like you’ve been holding back on hooks, too, then this article will get you started. I am also going to reveal…
Use these stats as a basemark for your mobile app development plan Mobile apps have become a handy way to simplify our daily tasks and activities within a few minutes. Online shopping, ordering takeaway or managing one’s bank account is frequently most easily done via well-designed mobile apps. Businesses of all sizes, whether SMEs or…
Taking a more systematic approach to discover why your website visitors are not converting What’s stopping you from converting more of your website visitors into sales or leads in the year ahead? One of the reasons, that we’ll explore in this article, is a lack of tangible insight. There’s often a mistaken understanding that analytics…
Use these 3 tools and 4 techniques to save time keeping up with digital marketing developments Four years ago (how time flies) Dave Chaffey wrote about taming the social media fire hose. With so many tweets and Facebook and LinkedIn updates sent every minute hoping to impart advice, even if we narrow that down to…
As digital technologies are implanted deeper in the world, making more and more aspects of life intangible, it’s hard to imagine the world without any kind of banknotes, or paper money. In the dramatic history of our world, money became not just generic objects of payment, but also symbols of societies. Combining utility and exclusivity,…
5 content marketing lessons and insights from Buzzfeed founder Jonah Peretti Buzzfeed is a modern publishing phenomenon. Best known for listicles, GIFs and click-bait headlines, the company has now diversified into new areas, including politics, world news and even motion pictures. According to Buzzfeed, 2014 revenues surpassed $100 million and their post in February asking…
Using quizzes to drive e-commerce sales Social media is a tricky too to apply. You can use social networks to engage your fans, conduct discussions or ask for the opinions, but at the same time it may be really hard to get a real profit out of your audience. Very often marketers are getting excited…
The new year is an occasion to start things fresh, to rethink current practices and habits. So why not start small? Clean up your desktop and give it an inspiring new background. We might have something for you: desktop wallpapers created by artists and designers from across the globe as a part of our monthly…
If you do any kind of development for the web, then you know how important tools are, and you like finding tools that make your life easier. Developing and testing new browser features, however, takes time. Between the time a useful tool first appears in an experimental nightly build and the time it’s available for…
