Facebook introduced new analytics features — including a tool to track customer journeys through multiple channels — on Tuesday at its F8 developer conference. Journeys is the most notable addition to Facebook’s currents analytics tools. It provides omnichannel data and reporting, so marketers can see what users are doing right before they take an action…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Facebook unveils new analytics features, including a tool to track the omnichannel journey May 2, 2018 by Robin Kurzer The social media company made this announcement — and many others —…
Using Low Vision As My Tool To Help Me Teach WordPress Using Low Vision As My Tool To Help Me Teach WordPress Bud Kraus 2018-05-03T14:00:32+02:00 2018-05-03T12:08:54+00:00 When I say that I see things in a different way, I’m not kidding. It’s literally true. For almost 30 years, I’ve lived my life with macular degeneration, a…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Mark Zuckerberg announces new ‘Clear History’ option & more at Facebook’s F8 Conference May 1, 2018 by Amy Gesenhues “This is the kind of control that we think people should have,”…
Have you noticed anything different about the LUMAscape lately? Recently, the imposing cluster of logos representing the marketing technology landscape grew a little denser. Nestled under the data management platform (DMP) category, and to the right of the increasingly hyped customer data platform (CDP) grouping, lies a new class of martech: identity. Click to enlarge…
Building A Serverless Contact Form For Your Static Site Building A Serverless Contact Form For Your Static Site Brian Holt 2018-05-02T18:30:17+02:00 2018-05-02T11:41:39+00:00 Static site generators provide a fast and simple alternative to Content Management Systems (CMS) like WordPress. There’s no server or database setup, just a build process and simple HTML, CSS, and JavaScript. Unfortunately,…
With consumers installing ad blockers and now browser companies following suit, not to mention ad fraud, domain spoofing, lack of viewability and disastrously poor brand-safety measures as a further body of evidence, let’s be honest with ourselves. Mistakes were made in the first decade of the programmatic revolution. Don’t get me wrong — I’m an…
Twitter is going all in on video at NewFronts this year, announcing more than 30 video content deals with a number of media organizations, including NBCUniversal, Ellen Digital Studios, ESPN, Viacom, MLB, and multiple gaming companies. The social media platform is also developing eight new pilot series via Niche, Twitter’s creator network, and pairing them…
A Guide To The State Of Print Stylesheets In 2018 A Guide To The State Of Print Stylesheets In 2018 Rachel Andrew 2018-05-01T14:00:19+02:00 2018-05-01T12:16:39+00:00 Today, I’d like to return to a subject that has already been covered in Smashing Magazine in the past — the topic of the print stylesheet. In this case, I am…
Embarking On New Adventures: Inspiring Desktop Wallpapers For May 2018 Embarking On New Adventures: Inspiring Desktop Wallpapers For May 2018 Cosima Mielke 2018-04-30T13:15:44+02:00 2018-04-30T11:24:36+00:00 Sometimes it doesn’t take a lot to get inspired. A short ride with your bike, a coffee break with a friend, or listening to your favorite song might be just what…
