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    Brand loyalty remains high at 89%, driven by product and price rather than service

    Posted on 27th November 2019Digital Marketing

    Last year, Yotpo found that 90% of consumers surveyed considered themselves brand loyal, in contrast to the conventional thinking that loyalty was dead. That number hasn’t changed, according to this year’s survey of 2,100 U.S. adults; 89.1% of consumers said they were brand loyal, with 25% saying they were more loyal than last year. ‘I…

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    20191127 ML Brief

    Posted on 27th November 2019Digital Marketing

    The post 20191127 ML Brief appeared first on Marketing Land. From our sponsors: 20191127 ML Brief

    Mastering OOP: A Practical Guide To Inheritance, Interfaces, And Abstract Classes

    Posted on 27th November 2019Web Design
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    Mastering OOP: A Practical Guide To Inheritance, Interfaces, And Abstract Classes Mastering OOP: A Practical Guide To Inheritance, Interfaces, And Abstract Classes Ryan Kay 2019-11-27T11:00:00+00:00 2019-11-27T12:36:23+00:00 So far as I can tell, it is uncommon to come across educational content in the field of software development which provides an appropriate mixture of theoretical and practical…

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    Acast Open launches to give brands an on-ramp to podcasting

    Posted on 26th November 2019Digital Marketing

    The podcasting platform Acast has launched Acast Open, making available its podcast production offerings to any brand or publisher wanting to start a podcast. Acast Open includes three subscription models — Starter, Influencer and Ace — that come with different levels of support and analytics. Why we should care Adobe Analytics reported that podcast app…

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    Pro Tip: Leaning into Facebook’s automation for the 2019 holiday season

    Posted on 26th November 2019Digital Marketing

    After much bluster and a snowy Halloween (for some of us, at least!) Holiday 2019 is here, and I’m sure that many of you are working through strategies to maximize your campaign performance while also maintaining your sanity. To that end, I’d like to remind you of a few features available within Facebook Ads Manager:…

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    Programmatically Discovering Sharing Code With oEmbed

    Posted on 26th November 2019Web Design
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    Programmatically Discovering Sharing Code With oEmbed Programmatically Discovering Sharing Code With oEmbed Drew McLellan 2019-11-26T11:00:00+00:00 2019-11-26T12:36:56+00:00 The web is full of services that host rich content such as videos, images, music and podcasts, maps and graphs, and all manner of different delights. Chances are, when you add your content to a site, it will offer…

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    Is There A Future Beyond Writing Great Code?

    Posted on 25th November 2019Web Design
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    Is There A Future Beyond Writing Great Code? Is There A Future Beyond Writing Great Code? Ronald Mendez 2019-11-25T11:00:00+00:00 2019-11-25T12:35:41+00:00 Let’s do a quick exercise. Say you’ve been working professionally as a developer for more than five years. You’ve gained hands-on experience through dozens of projects and kept your skillset sharp by learning about new…

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    Brands on Twitter can now hide replies to tweets

    Posted on 23rd November 2019Digital Marketing
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    Twitter is giving brands and users more control over their social narratives with the ability to hide Tweet replies. The feature is rolling out globally after months of testing in some countries, including Canada and the U.S. Twitter made the announcement via a blog post on Thursday. “Currently, repliers can shift the topic or tone…

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    Social shorts: Facebook gets a status monitor, YouTube adds Neilsen data to TV, TikTok hits 1.5 billion downloads

    Posted on 23rd November 2019Digital Marketing
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    This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. LinkedIn cracks down on bad accounts and spam. Last week, LinkedIn released its latest Transparency…

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    20191122 ML Brief

    Posted on 22nd November 2019Digital Marketing

    The post 20191122 ML Brief appeared first on Marketing Land. From our sponsors: 20191122 ML Brief

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