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    How To Learn CSS

    Posted on 3rd January 2019Web Design
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    How To Learn CSS How To Learn CSS Rachel Andrew 2019-01-02T14:00:30+02:00 2019-01-03T11:52:05+00:00 I get a lot of people asking me to recommend to them tutorials on various parts of CSS, or asking how to learn CSS. I also see a lot of people who are confused about bits of CSS, in part because of outdated…

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    Marketing Day: Expert marketing predictions, voice-based AI, Amazon advertising

    Posted on 3rd January 2019Digital Marketing
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    Here’s our recap of what happened in online marketing during the past week, as reported on Marketing Land and other places across the web. From Marketing Land: 20 expert predictions: Here’s what successful marketers will do in 2019 Jan 2, 2019 by Wendy Almeida From automation, email, data, analytics, voice, augmented reality and content management…

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    CDP sector grew 23%, saw first major acquisitions in second half of 2018

    Posted on 3rd January 2019Digital Marketing
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    Many marketers looking for a single view of their customers have been turning to customer data platforms (CDPs), a sector that the CDP Institute’s latest report (free, registration required) said is enjoying robust growth and evolving with new capabilities. Steady growth in CDP sector. The semi-annual study, the Institute’s fifth, found a growth rate of…

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    2018: A Smashing Year In Review

    Posted on 1st January 2019Web Design

    2018: A Smashing Year In Review 2018: A Smashing Year In Review Rachel Andrew 2018-12-31T14:00:30+01:00 2019-01-01T10:36:47+00:00 As we come to the end of 2018, I spoke to some of the Smashing team, to get some thoughts on what the past year has been like for Smashing Magazine. We’re a small and fully remote team, communicating…

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    New Year, New Beginnings (January 2019 Wallpapers Edition)

    Posted on 31st December 2018Web Design
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    New Year, New Beginnings (January 2019 Wallpapers Edition) New Year, New Beginnings (January 2019 Wallpapers Edition) Cosima Mielke 2018-12-31T13:30:00+01:00 2018-12-31T12:30:27+00:00 Maybe you’ve already started into the new year when you read this, maybe you’re still waiting for the big countdown to begin. No matter what: Let’s welcome 2019 with a fresh wallpaper! To give you…

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    Build more emotionally engaging experiences with a personalized data strategy

    Posted on 29th December 2018Digital Marketing

    Consumers are demanding more from brands than ever before – more relevant, consistent and personalized experiences across devices and channels. And as a result, brand marketers are facing increased pressure to understand, anticipate and deliver on these shifting expectations. Just because marketers know where their audience has been online, doesn’t mean they understand what consumers…

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    Voice-based AI means brands must take an omnichannel approach with consumers

    Posted on 29th December 2018Digital Marketing

    AI assistants are quite literally everywhere, and with the recent launch of new devices like the Echo Auto, they continue to become more and more prevalent in our daily lives. As I sit down to write, I ask Alexa to play some music and, she knows the perfect music to put me in a writing…

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    Fake, fake, fake: Epic tweetstorm targets marketing’s metrics house of cards

    Posted on 28th December 2018Digital Marketing

    Aram Zucker-Scharff, ad engineering director for Washington Post’s research, experimentation and development team, lit up a tweetstorm Wednesday, calling just about every way that the digital marketers measure and reports on performance fake. The anger is real. Zucker-Scharff’s comments touched a nerve in the adtech community, with his initial tweet racking up more than 6,000…

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    Publishers using real-time data can help their bottom line, here’s how

    Posted on 28th December 2018Digital Marketing

    Advertisers are keenly aware of the power of personalization. Personalized digital ads deliver up to 3x the consumer engagement of non-personalized ads. Some 69 percent of marketers say personalization is their top priority. But just as marketers can craft messaging for one-to-one communications, publishers can customize their content to win over new readers and keep…

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    Will PWAs Replace Native Mobile Apps?

    Posted on 28th December 2018Web Design
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    Will PWAs Replace Native Mobile Apps? Will PWAs Replace Native Mobile Apps? Suzanne Scacca 2018-12-28T12:30:52+01:00 2018-12-28T11:38:39+00:00 A developer friend of mine has decided to build a progressive web app for his new company. When I asked why he opted for a PWA instead of a native app, he said: “Because the PWA is the future…

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