Time for a fight Let’s set the scene. It’s an English pub on the outskirts of London. It’s raining, obviously. There are four of us crowded around a small table. Once upon a time, we worked together. We were teachers back then, and now we’re marketers. Every so often, when the stars align, we all…
Beyond The Browser: Getting Started With Serverless WebAssembly Beyond The Browser: Getting Started With Serverless WebAssembly Robert Aboukhalil 2019-08-28T13:30:59+02:00 2019-08-28T12:36:01+00:00 Now that WebAssembly is supported by all major browsers and more than 85% of users worldwide, JavaScript is no longer the only browser language in town. If you haven’t heard, WebAssembly is a new low-level…
“As a marketer if you’re not using a MTA model, it’s challenging to prove your impact on the business and improve the customer experience by continuing to invest in what works for you and the customer,” said Adam Kirby, director of marketing at MediaCurrent, an open-source development and digital marketing agency that works with enterprise…
Creating A Shopping Cart With HTML5 Web Storage Creating A Shopping Cart With HTML5 Web Storage Matt Zand 2019-08-26T14:30:59+02:00 2019-08-27T12:30:20+00:00 With the advent of HTML5, many sites were able to replace JavaScript plugin and codes with simple more efficient HTML codes such as audio, video, geolocation, etc. HTML5 tags made the job of developers much…
Last month, Marketing Land talked to multiple marketers who reported a noticeable uptick in ad load on Instagram, with ads accounting for as much as 22% out of 45 posts and 23% of Stories. Now Instagram is confirming it is experimenting with increasing ad volume in Stories. “We’re always testing new ad experiences on Instagram…
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Figma Tips To Kick-Start Your Design Workflow Figma Tips To Kick-Start Your Design Workflow Philippe Hong 2019-08-27T13:30:59+02:00 2019-08-27T12:30:20+00:00 I have made the switch to Figma almost two years ago and I have no regrets so far. In one of my previous blog posts on the topic, I made an in-depth review of Figma, and I’m…
The popularity of Amazon Marketplace over the years has made Amazon a more attractive destination for brick-and-mortar retailers. In a recent column, I discussed the example of one retailer that relies on Amazon to complement its offline operations. Recently published data suggests that Amazon presents a major opportunity for retailers to attract more business by…
Apple’s WebKit team published its tracking prevention policy last week, outlining its stance against technologies designed to track user activity across the web. Falling in line with the company’s pro-privacy position, the WebKit Tracking Prevention Policy outlines the web tracking practices it believes should be limited by default. Webkit, the open-source rendering engine that powers…
Modern CMOs face a creativity problem and opportunity. Sixty percent of CEOs consider creativity to be the single most important quality in a leader, yet only 25 percent of workers feel they’re living up to their creative potential. Why is there a gap this large, and what can business leaders do about it? It represents…
