FBB Blog: Introducing New Messaging and Group Features for Businesses Posted by Facebook Business on Wednesday, February 6, 2019 Facebook announced on Thursday that Page owners will soon be able to receive and respond to Instagram Direct messages via their Facebook Page inbox. Why you should care The update will be a major time-saver for…
New JavaScript Features That Will Change How You Write Regex New JavaScript Features That Will Change How You Write Regex Faraz Kelhini 2019-02-08T13:00:32+01:00 2019-02-08T12:33:17+00:00 There’s a good reason the majority of programming languages support regular expressions: they are extremely powerful tools for manipulating text. Text processing tasks that require dozens of lines of code can…
Spotify announced it has acquired podcast development company Gimlet Media and back-end podcasting services firm Anchor on Wednesday with its Q4 2018 earnings report. The news put a bow on the audio platform’s first quarter to turn a profit. The report showed increases in almost every category, including MUAs (monthly active users), premium subscribers and…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Spotify solidifies foothold in podcasting with acquisitions of Gimlet, Anchor Feb 6, 2019 by Robin Kurzer The company shared the news with its Q4 2018 earnings, which showed a profit for…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Prepare to say goodbye to Facebook ad set budgetsFeb 5, 2019 by Amy Gesenhues All Facebook campaigns will run with campaign budget optimization as of September. Digital agencies are hiring, focusing…
At a time when technology is enabling marketers to inch ever closer to one-to-one marketing, one of the industry’s most highly respected institutions suggests that this “Holy Grail” may not be all it’s cracked up to be. The Advertising Research Foundation (ARF) warns marketers that excessive targeting and retargeting can lead to lower-than-expected ROIs, a…
How To Architect A Complex Web Table How To Architect A Complex Web Table Slava Shestopalov 2019-02-06T13:00:00+01:00 2019-02-06T12:04:36+00:00 Imagine you design a system for data researchers. Or an application for energy management. Or a dashboard for corn traders. Maybe you’re designing something like that right now. In all the mentioned cases, people will expect tables….
Ad tech provider Taptica announced Monday that it will scoop up cross-channel solutions provider RhythmOne for $176 million, rounding out its programmatic offerings for video advertisers. Building on its purchase of Tremor Video DSP in August 2017, and RhythmOne’s own acquisition of video and CTV inventory provider YuMe in early 2018, Taptica’s expanded offering should…
iOS Performance Tricks To Make Your App Feel More Performant iOS Performance Tricks To Make Your App Feel More Performant Axel Kee 2019-02-05T13:00:00+01:00 2019-02-05T12:30:43+00:00 Although modern iOS hardware is powerful enough to handle many intensive and complex tasks, the device could still feel unresponsive if you are not careful about how your app performs. In…
Machine learning, artificial intelligence, Moore’s Law and ongoing automation by the big search engines are accelerating the evolution of PPC. So much so, the role of the PPC pro has to evolve just as rapidly. Optmyzr co-founder Fred Vallaeys recently encapsulated the new roles humans will play in an AI world to help PPC pros…
