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    SMX East agenda is now live! Check out the SEO & SEM sessions in store for you.

    Posted on 22nd June 2016Digital Marketing
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    Feed your obsession for SEO & SEM with cutting-edge search marketing tactics, available only at Search Engine Land’s SMX East. Celebrating our 10th year, the largest search engine marketing conference on the East Coast returns September 27-29 in New York City. The agenda is now available and is packed with 50+ sessions featuring proven tactics…

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    Report: Facebook signs major deals for its live streaming service

    Posted on 22nd June 2016Digital Marketing
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    Facebook Live is paying publishers and celebrities to help promote Facebook Live. The Wall Street Journal recently reviewed a document indicating that Facebook has signed more than 140 contracts for over $50 million. Seventeen of these amount to over $1 million. No statement has been made from anyone at Facebook regarding the nature of the…

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    How To Harness The Machines: Being Productive With Task Runners

    Posted on 22nd June 2016Web Design
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    Task runners are the heroes (or villains, depending on your point of view) that quietly toil behind most web and mobile applications. Task runners provide value through the automation of numerous development tasks such as concatenating files, spinning up development servers and compiling code. In this article, we’ll cover Grunt, Gulp, Webpack and npm scripts….

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    3 digital marketing opportunities for franchises

    Posted on 21st June 2016Digital Marketing
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    Local search marketing is a complicated system. Standard SEO techniques such as keyword-rich content, well-optimized meta tags and a strong backlink profile are always important. For multi-location franchises, add the complications of Name, Address and Phone Number (NAP) accuracy, maintenance and distribution of local business listings, proactive management of Google My Business data and citation…

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    Unruly, Moat & News Corp join up to launch new mobile vertical video ad format

    Posted on 21st June 2016Digital Marketing
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    Unruly announced today that it has partnered with Moat and News Corp to offer advertisers mobile vertical video ads. The first publishers to run Unruly’s vertical video ads include News Corp’s The Sun and the New York Post. Measurement for the vertical video ads will be provided by Moat. “The landscape is changing fast and…

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    Startup Life in Hi-Fi launches mobile news feed of publisher content, selectable by hashtags

    Posted on 21st June 2016Digital Marketing
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    Content in a curated hashtag site. Mobile users spend little time viewing web content on their mobile browsers, preferring to read most of it through their social networks. As a result, publishers are losing control of their content, and users are overloaded with content sources. That’s the basic problem that a Ponte Vedra, Florida-based startup…

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    Marketing Day: Mobile vertical video ads, Facebook canvas ads & more

    Posted on 21st June 2016Digital Marketing
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    Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Startup Hi-Fi launches mobile news feed of publisher content, selectable by hashtagsJun 20, 2016 by Barry Levine These “Tag Topics,” the company said, let publishers control their content and mobile users…

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    Free SSL For Any WordPress Website

    Posted on 21st June 2016Web Design
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    If you have an e-commerce website, then SSL is mandatory for safely processing credit cards. But even if you aren’t processing payments, you should still seriously consider secure HTTP (or HTTPS), especially now that I’m going to show you how to set it up quickly, for free. Let’s get started. In short, SSL is the…

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    A Roadmap To Building A Delightful Onboarding Experience For Mobile App Users

    Posted on 20th June 2016Web Design
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    When launching an app, you need to spend a lot of time and resources to attract users. You can pull people into your app using a variety of means, including advertising, referral programs, public relations and content marketing. But when people finally download an app, they sometimes feel abandoned. You must clearly show users why…

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    Why video needs to be part of your paid advertising strategy

    Posted on 18th June 2016Digital Marketing
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    Recently, I’ve been thinking about the importance of online video content. People are now consuming more videos, and it makes up a huge portion of online content. A post from Convert With Content spells out this growth, citing several stats, including: 74 percent of all Internet traffic will be video by 2017. Video is shared…

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