20191015 ML Brief
The post 20191015 ML Brief appeared first on Marketing Land. From our sponsors: 20191015 ML Brief
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Kinsta: Should You Add WordPress Maintenance To Your Service Offering?
Kinsta: Should You Add WordPress Maintenance To Your Service Offering? Kinsta: Should You Add WordPress Maintenance To Your Service Offering? Suzanne Scacca 2019-10-15T12:30:59+02:00 2019-10-15T12:34:57+00:00 (This is a sponsored article.) One of the common problems with trying to scale up when working as a solo web designer or a bootstrapping agency is that you’re limited by…
3 ways to take back control from PPC automations
“Machines are better than people!” While true in some instances, such a provocative statement conjures B-movie imagery of machines running rampant and destroying humanity — foretelling a time in which great intentions actually destroy the future. Not the case in PPC. It’s true that, in certain functions, machines ARE better than people. The brilliant minds…
Animating Apps With Flutter
Animating Apps With Flutter Animating Apps With Flutter Shubham 2019-10-14T13:30:59+02:00 2019-10-14T12:37:49+00:00 Apps for any platform are praised when they are intuitive, good-looking, and provide pleasant feedback to user interactions. Animation is one of the ways to do just that. Flutter, a cross-platform framework, has matured in the past two years to include web and desktop…
How advertising rates vary by category on Amazon
It was 10 years ago, Jeff Bezos famously quipped that “advertising is the price you pay for having an unremarkable product.” As it relates to Amazon today, that logic holds as much water as any of these fine-looking sieves found on Amazon itself. In 2019, the retail site is largely a “pay to play” platform…
IAB warns of ‘unintended consequences’ as California AG unveils CCPA enforcement regs
California Attorney General Xavier Becerra has just published proposed regulations (.pdf) that will fill in many blanks and much of the practical detail for CCPA, which is set to take effect next year in California but will have nationwide impact. The regulations seek to clarify and provide guidance to businesses on how to comply with…
Grammarly gets $90 million boost to put toward technology, product development
Grammarly has received $90 million in its latest round of funding, led by returning investor General Catalyst, with help from IVP and other new investors. The money will go towards advancing the technology that enables the AI-powered writing assistant platform, as well as product development initiatives to support enterprise clients, the company said. Why we…
20191011 ML Brief
The post 20191011 ML Brief appeared first on Marketing Land. From our sponsors: 20191011 ML Brief
The W3C At Twenty-Five
The W3C At Twenty-Five The W3C At Twenty-Five Rachel Andrew 2019-10-11T12:30:00+02:00 2019-10-11T12:36:24+00:00 Last week, the World Wide Web Consortium (W3C) celebrated its 25th anniversary and invited folks to share why the open web platform matters to them via the hashtag #WebStories. As I’m both a member of the CSS Working Group at W3C and the…
The trouble with automation and Google Ads
Over the past few years, Google has made a serious push for automation with Smart Shopping campaigns, automated bid strategies, and more. On the surface, these fix-it-and-forget-it solutions seem perfect for advertisers who don’t have a lot of time to devote to campaign management. Are these strategies all they’re cracked up to be – or…
