Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: LiveRamp’s IdentityLink for TV is now offering addressable TV targeting through its first reseller – Adobe Aug 6, 2018 by Barry Levine The integration allows Adobe customers to upload their customer…
Last year, Reddit announced it was undertaking its first major redesign in more than a decade. According to the company’s CEO and co-founder, Steve Huffman, there were a variety of goals attached to the project, but chief among them was to decrease the bounce rate of first-time visitors and lift the amount of time everyone…
After re-entering the job market recently, updating my resume was one of the first things I did. I am a numbers guy, so I started thinking about the metrics that would best highlight my accomplishments. Which KPIs would impress my industry and the top decision-makers in it? What statistics did I use every day on…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: The business stats you must have on instant recall Aug 3, 2018 by Ryan Phelan Contributor Ryan Phelan shares tips on how to further your job performance and career through growing…
If you’re in marketing, I’ll bet that at one point in your professional career you have either heard or learned for yourself that keeping a customer costs less than obtaining a new one. Ideally, repeat customers are a lot like dogs: They are immensely loyal. They stick around longer than they probably should; they speak…
Quka / Shutterstock.com Yesterday, Facebook announced it had deprecated its Publish actions permissions from its API, a feature that made it possible for apps to publish posts to Facebook as the logged-in user. According to Facebook, it expects that roughly 60,000 apps will be impacted — one of which is Twitter. Twitter’s support team tweeted…
We Are Just Getting Started: 1,000 Smashing Members We Are Just Getting Started: 1,000 Smashing Members Vitaly Friedman 2018-08-03T13:50:31+02:00 2018-08-03T11:54:40+00:00 We’ve all been there: bringing a new product to the market is a tough nut to crack. It requires patience, commitment, and a bit of healthy stubbornness. That’s the exact attitude we started off with…
Facebook has launched a new WhatsApp Business API designed to help businesses communicate with consumers via the Facebook-owned WhatsApp messaging app. Along with the new WhatsApp Business API, Facebook advertisers will soon have access to ads on Facebook that click to WhatsApp, automatically opening a pre-filled WhatsApp chat between the user and business. WhatsApp Business…
Facebook playable ads are among the new advertising features for gaming advertisers. Facebook announced new advertising offerings for app marketers at the giant ChinaJoy gaming conference on Friday. After coming out of the gate first with app install ads in 2012, Facebook recently has lagged behind Google and others in developing ad products and features…
What Happens When You Create A Flexbox Flex Container? What Happens When You Create A Flexbox Flex Container? Rachel Andrew 2018-08-02T13:50:35+02:00 2018-08-02T11:57:07+00:00 In a short series of articles, I’m going to spend some time in detailed unpacking of Flexbox — in the same way I have done in the past with grid. We’ll have a…
