The California Consumer Privacy Act (CCPA) went into effect on January 1, 2020 with a six-month enforcement grace period. That end date is now here. The basics. As a refresher, CCPA explicitly applies to companies that qualify under one or more of the following statutory criteria: Have gross annual revenues in excess of $25 million;…
The post ML 20200702 appeared first on Marketing Land. From our sponsors: ML 20200702
Differences Between Static Generated Sites And Server-Side Rendered Apps Differences Between Static Generated Sites And Server-Side Rendered Apps Timi Omoyeni 2020-07-02T12:00:00+00:00 2020-07-02T12:34:00+00:00 JavaScript currently has three types of applications that you can build with: Single Page Applications (SPAs), pre-rendering/static generated sites and server-side rendered applications. SPAs come with many challenges, one of which is Search…
Roy Amara’s oft-cited law states, “We tend to overestimate the effect of a technology in the short run and underestimate the effect in the long run.” This appears to especially applicable to voice and voice search. While there’s been steady growth in the use of voice and virtual assistants since Siri was introduced more than…
The lack of diversity in the advertising and marketing industry is not a new issue. Despite loads of research on the business benefits of diverse teams, there’s been talk but little action for years to increase Black and minority representation in the industry. During this session of Live with Search Engine Land, which took place…
Smashing Podcast Episode 19 With Andy Bell: What Is CUBE CSS? Smashing Podcast Episode 19 With Andy Bell: What Is CUBE CSS? Drew McLellan 2020-06-30T05:00:00+00:00 2020-06-30T12:33:55+00:00 Today, we’re talking about CUBE CSS. What is it, and how does it differ from approaches such as BEM, SMACSS, and OOCSS? I spoke to its creator, Andy Bell,…
Finding Inspiration In The Simple Things (July 2020 Wallpapers Edition) Finding Inspiration In The Simple Things (July 2020 Wallpapers Edition) Cosima Mielke 2020-06-30T09:00:00+00:00 2020-06-30T12:33:55+00:00 The smell of rain after a hot day, watching the moon rise on a summer night’s sky, going for a swim — often it’s the simple experiences that inspire us and…
Website and page authority, as defined by the number and quality of backlinks, is one of the most important search ranking factors. It is also one of the search engine optimization areas where you can gain the most advantage over your competitors. Sure, there are also technical and on-page SEO, keyword research, and content optimization,…
There was a time—and not terribly long ago—that getting marketing messages to a mass audience was relatively easy: identify a target demographic and then figure out the mix of broadcast and print ads that balanced reach and repetition within a given budget. In those days, media and entertainment choices were relatively limited. Even when people…
Have you ever started to write a new social media post, record a YouTube video or some other piece of content and sat at your desk waiting for inspiration to strike? Starting a new piece of content can be a challenge, even when you know what you want to say. You have a general concept…
