More Than Pixels: Selling Design Discovery More Than Pixels: Selling Design Discovery Kyle Cassidy 2018-05-17T14:10:03+02:00 2018-05-17T13:09:20+00:00 As designers, we know that research should play a pivotal role in any design process. Sadly, however, there are still a lot of organizations that do not see the value of research and would rather jump straight into the…
If you read these pages regularly, you know that the General Data Protection Regulation (GDPR), a European law that governs the handling of European Union (EU) members’ data, will come into full force on May 25. But even with all the coverage — and there’s a lot — we’re still unclear as to how the…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Facebook expands its list of marketing partners, while limiting what view tags can do May 15, 2018 by Amy Gesenhues After July 1, Facebook’s view tags will no longer be used…
European privacy moves are having a ripple effect around the globe. Reuters reported earlier today that Google now faces an investigation in Australia surrounding its location data collection practices from Android smartphone users. Oracle, a staunch Google opponent, provided a market competition report to Australian regulators that asserts, “Alphabet receives detailed information about people’s internet…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Work hard and play hard at SMX Advanced May 14, 2018 by Marketing Land By now, you’ve read about the exceptional agenda and the incredible lineup of speakers coming to SMX®…
Amazon is continuing its aggressive move into digital advertising, with the apparent launch of its own retargeting product. According to Bloomberg the company is about to introduce a new display advertising offering. While the details are not entirely clear, Bloomberg asserts the new Amazon program will compete with similar offerings from Google and Criteo. It’s…
Landing The Concept: Movie High-Concept Theory And UX Design Landing The Concept: Movie High-Concept Theory And UX Design Andy Duke 2018-05-15T13:00:58+02:00 2018-05-15T12:18:11+00:00 Steven Spielberg once famously said, “If a person can tell me the idea in 25 words or less, it’s going to make a pretty good movie.” He was referring to the notion that…
Most search marketers want the same thing out of their pay-per-click campaigns: driving conversions up and cost per conversion down. Things get a little more complicated when the goal of your PPC spending is to drive calls to your business. Using PPC to drive calls is a common tactic in any considered purchase category where…
A Strategy Guide To CSS Custom Properties A Strategy Guide To CSS Custom Properties Michael Riethmuller 2018-05-14T13:30:38+02:00 2018-05-14T11:39:59+00:00 CSS Custom Properties (sometimes known as ‘CSS variables’) are now supported in all modern browsers, and people are starting to use them in production. This is great, but they’re different from variables in preprocessors, and I’ve already…
Building Mobile Apps Using React Native And WordPress Building Mobile Apps Using React Native And WordPress Muhammad Muhsin 2018-05-11T15:15:56+02:00 2018-05-12T08:00:26+00:00 As web developers, you might have thought that mobile app development calls for a fresh learning curve with another programming language. Perhaps Java and Swift need to be added to your skill set to hit…
