Call it privacy’s revenge. The California Consumer Privacy Act now appears likely to qualify for the ballot, with more than enough signatures to put the measure before voters in November. After that, it would have a reasonable chance to pass absent a well-funded campaign that might scare voters into not approving the measure. Proponents present…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: How to use influencer marketing to meet your company’s goals May 30, 2018 by Megan Krause Think influencer marketing is too pricey for your brand? Think again. Contributor Megan Krause explains…
Cheerful Desktop Wallpapers To Kick Off June (2018 Edition) Cheerful Desktop Wallpapers To Kick Off June (2018 Edition) Cosima Mielke 2018-05-31T08:43:08+02:00 2018-05-31T11:49:45+00:00 We all need a little inspiration boost every once in a while. And, well, whatever your strategy to get your creative juices flowing might be, sometimes inspiration lies closer than you think. As…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Two weeks until SMX Advanced. Lock in your ticket now! May 29, 2018 by Marketing Land Equip yourself with the actionable tactics you need to deliver superior search marketing results. Attend…
As investment in digital audio advertising continues to grow, Google’s DoubleClick Bid Manager is rolling out support globally for buying audio ads programmatically across a handful of streaming services. The company announced Wednesday that advertisers can now buy ad inventory programmatically from Google Play Music, Spotify, SoundCloud and TuneIn, and soon Pandora. In the US…
Building A Central Logging Service In-House Building A Central Logging Service In-House Akhil Labudubariki 2018-05-30T13:30:22+02:00 2018-05-30T12:20:54+00:00 We all know how important debugging is for improving application performance and features. BrowserStack runs one million sessions a day on a highly distributed application stack! Each involves several moving parts, as a client’s single session can span multiple…
Most common PPC campaign mistakes can be easily rectified. With extra awareness, time and effort, you can adjust your optimization strategy to focus on ROI instead of CPA and get better results. With some changes to the way you approach your PPC activities as a whole, you can fine-tune your funnel and get higher-quality conversions….
How To Deliver A Successful UX Project In The Healthcare Sector How To Deliver A Successful UX Project In The Healthcare Sector Sven Jungmann & Karolin Neubauer 2018-05-28T13:50:32+02:00 2018-05-28T11:55:51+00:00 A mid-career UX researcher was hired to understand the everyday needs, perceptions, and concerns of patients in a hospital in Berlin, Germany. She used rigorous observation…
Ad-free footprints don’t last long online. Especially if that footprint is controlled by Google. The online ad giant is now testing native ads in the Google Feed. Users began noticing them this week, Android Police first reported. Previously branded Google Now, the Google Feed displays personalized content feed on the home tab in the Google…
Despite the chaos and fallout of the past two years, the vast majority of Americans still believe the internet is a positive thing in their lives. That’s according to a recent Pew Research Center survey conducted in January. The survey found that 88 percent of US adults believe the internet has been mostly positive for…
