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    Watch this retail space: 2017 retail prediction

    Posted on 10th April 2017Digital Marketing
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    Google has dominated consumer search for nearly 20 years. While this dominance continues today, there is one area of search where it is losing share rapidly: retail product search. Historically, it’s been one of Google’s biggest moneymakers, with retail search accounting for at least 25 percent of total search revenues. A recent study by BloomReach…

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    A Comprehensive Guide To HTTP/2 Server Push

    Posted on 10th April 2017Web Design
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    The landscape for the performance-minded developer has changed significantly in the last year or so, with the emergence of HTTP/2 being perhaps the most significant of all. No longer is HTTP/2 a feature we pine for. It has arrived, and with it comes server push! Aside from solving common HTTP/1 performance problems (e.g., head of…

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    Marketing Day: Facebook Instant Articles, Twitter chatbots & Taco Bell’s CMO

    Posted on 8th April 2017Digital Marketing
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    Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Take the MarTech survey: Is marketing art or science?Apr 7, 2017 by Marketing Land The phrase “art and science” of marketing gets thrown around a lot. But what does it really…

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    Facebook adds new Estimated Daily Results report, upgrades Delivery Insights

    Posted on 8th April 2017Digital Marketing
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    One of the issues plaguing Facebook Ads’ system over the years has been the struggle associated with mining data and insight from the platform. Facebook has continued to enhance their system, launching an all-new Estimated Daily Results, along with upgrades to Delivery Insights. The changes not only aid in planning, but also shed light on…

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    In the age of RankBrain, these foundational SEO issues still matter

    Posted on 7th April 2017Digital Marketing
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    There are at least 200 ranking factors in Google’s algorithm (not to mention RankBrain), which means a thorough SEO audit could lead to dozens, hundreds, or even thousands of SEO tasks. Few companies have the budget or resources to complete every potential SEO to-do item — and doing so would be an incredible waste of…

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    5 Hottest Trends in Advanced Analytics

    Posted on 7th April 2017Digital Marketing
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    Marketing data is everywhere. With so many new consumer touchpoints – from chatbots, to in-store beacons and virtual assistants – the sheer variety and volume of data is exploding. Beyond your out-of-the box product dashboards, custom Excel spreadsheets, and basic data visualizations – are you really leveraging your data in meaningful ways? Isn’t it time…

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    Web Development Reading List #177: Getting Started With Components, CT-Header, And New Regular Expressions

    Posted on 7th April 2017Web Design
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    From time to time, we need to take some time off, and actually, I’m glad that this reading list is a bit shorter as the ones you’re used to. Because one thing that really stuck with me this week was Eric Karjaluoto’s article. In his article, he states that, “Taking pride in how busy we…

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    Social media management software: Find the right one for your business.

    Posted on 6th April 2017Digital Marketing
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    With hundreds or even thousands of social media accounts to manage and millions of social conversations to monitor, social media marketing has become increasingly complicated and time-consuming. Automating social media marketing with an social media management software platform can improve efficiency, compliance, and productivity. If you are to looking to adopt a social media management…

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    A Comprehensive Guide To E-Commerce Platforms

    Posted on 6th April 2017Web Design
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    Did you know that bandwidth overage charges are (still) a problem and most users prefer not to rely on a developer? Well, I talked to 917 (real-life) users and created a guide to help others find the e-commerce software that suits them best. I completed this guide by searching for websites built with e-commerce software…

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    Amazon launches a metrics dashboard for Alexa skill developers

    Posted on 6th April 2017Digital Marketing
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    Amazon has rolled out a pair of new features for developers who make skills for its Alexa-powered devices, highlighted by the launch of a metrics dashboard that aims to show how consumers are using those voice apps. The metrics dashboard is available in the Alexa developer portal, and there’s a separate dashboard for each skill…

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