UX design hasn’t been the same since Sketch arrived on the scene. The app has delivered a robust design platform with a refreshing, simple user interface. A good product on its own, it achieved critical success by being extended with community plugins. The open nature of the Sketch plugin system means that anyone can identify…
When two of the world’s leading AI research firms, Google DeepMind and Open AI, team up to research the “safety challenges” of artificial intelligence, you know the threat is real. While we may not have a sentient Skynet in the next decade, the greatest risk AI poses today is to your job. Fear of replacement…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Don’t worry, marketers. Robots won’t replace you… yet.Aug 18, 2017 by Joe Hyland Robots aren’t taking over marketing quite yet. But columnist Joe Hyland says if you want to save your…
The hardest problem in doing SEO isn’t the algorithm updates. It isn’t having access to the enterprise tools. It’s not even whether or not you have the experience to determine where to focus your efforts. No, the hardest problem in SEO is getting developers to actually execute recommendations. We all walk into projects hoping to…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: How to get developers to implement SEO recommendationsAug 17, 2017 by Michael King The best SEO strategy is meaningless if there’s no one to implement it! Columnist Michael King shares his…
You might have noticed it already: in the past few weeks you might have missed Anselm’s Web Development Reading List issues here on SmashingMag. No worries, from now on, we’ll switch to collecting the most important news of each month in one handy, monthly summary for you. If you’d like to continue reading Anselm’s weekly…
Webmasters may have had a moment of panic in the days after Google made an update to the way impressions and average position are reported in the Google Search Console interface. Quite a few of our clients at Merkle saw significant drops in average position after the update, like this one: Once Google confirmed the…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Google Search Console’s 7/13/17 update: What really changed?Aug 16, 2017 by Kyle Blanchette Columnist Kyle Blanchette notes that after Google’s recent update to the Search Analytics report in Search Console, many…
Developers and organizations alike are looking for a way to have more agility with mobile solutions. There is a desire to decrease the time from idea to test. As a developer, I often run up against one hurdle that can slow down the initial build of a mobile hypothesis: user management. Over the years, I…
I have an allergy to hype. I know, that’s an unfortunate condition given that I’m in the field of marketing technology. It’s like being a lactose-intolerant maitre fromager. Luckily, the symptoms are relatively mild — mostly involuntary rolling of the eyes and rapid finger-twitching on the delete key. But I also have an addiction —…
