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Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Report: Google continues to gain global smart speaker share Aug 15, 2018 by Greg Sterling Amazon is still the global leader, but its market share has been eroded by new competition….
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Struggling to keep up with search algorithm updates, SERP features and evolving ad formats and platforms? It can be overwhelming. We have the solution. Get first-hand advice from Google and Bing at SMX® East, October 24-25 in NYC. Sofia, Jon, Frederic, Christi and David are ready to share actionable tactics and insights on how to…
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Want to connect with young people? Traditional means of personalizing ads to appeal to Gen Z and millennials are stale, according to new research from video platform VidMob. VidMob surveyed 1,000 16- to 24-year-olds (Gen Z) and 1,000 25- to 34-year-olds (millennials) about a number of issues related to how they act online, including their…
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For the past few years, Amazon’s ad business has often been talked about as a sleeping giant. Well, the giant is awake and ready to stretch out. Amazon’s advertising business is just getting going, say analysts. A note to investors from Piper Jaffray finds that advertising will surpass the company’s juggernaut cloud computing business. “By…
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Scroll Bouncing On Your Websites Scroll Bouncing On Your Websites William Lim 2018-08-15T14:00:49+02:00 2018-08-15T12:09:05+00:00 Scroll bouncing (also sometimes referred to as scroll ‘rubber-banding’, or ‘elastic scrolling’) is often used to refer to the effect you see when you scroll to the very top of a page or HTML element, or to the bottom of a…
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“Martech” isn’t shorthand for “marketing technology.” It’s the intersection of marketing, technology and management that fires the imagination and enables the possible: silos come down, agility increases and customer satisfaction soars. Join the community of marketing leaders who share this “grand view” at MarTech®, October 1-3 in Boston. You’ll hear more than 60 keynotes and…
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Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: ‘Martech’ is more than software. It’s a tribe. Join us in Boston. Aug 13, 2018 by Marketing Land “Martech” isn’t shorthand for “marketing technology.” It’s the intersection of marketing, technology and…
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The Complete Anatomy Of The Gutenberg WordPress Editor The Complete Anatomy Of The Gutenberg WordPress Editor Manish Dudharejia 2018-08-14T14:00:22+02:00 2018-08-14T12:21:16+00:00 It seems that Gutenberg has been a term of controversy in the world of WordPress lately. Hailed as the most significant change to WordPress 5.0 this year, the Gutenberg editor has received a mixed response…
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Everything You Need To Know About Alignment In Flexbox Everything You Need To Know About Alignment In Flexbox Rachel Andrew 2018-08-13T14:00:57+02:00 2018-08-13T12:16:41+00:00 In the first article of this series, I explained what happens when you declare display: flex on an element. This time we will take a look at the alignment properties, and how these…
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“Storytelling” has become an industry buzzword that’s bandied about in client meetings and marketing conferences. Spurred on by a flurry of articles and think pieces, we are captivated by the promise of greater engagement, retention and influence. The “why” of storytelling, however, remains elusive; we are left in the dark as to how this rediscovered…
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