After today’s publication of an article in the New York Times detailing an investigation that uncovered more than 270 pages of Facebook’s internal documents and involved interviews with more than 60 people, Facebook and Microsoft are sharing their points-of-view about how they were portrayed. The New York Times report, which appeared in Dealbook in the…
Mixing Tangible And Intangible: Designing Multimodal Interfaces Using Adobe XD Mixing Tangible And Intangible: Designing Multimodal Interfaces Using Adobe XD Nick Babich 2018-12-18T15:00:04+01:00 2018-12-19T09:07:50+00:00 (This article is kindly sponsored by Adobe.) User interfaces are evolving. Voice-enabled interfaces are challenging the long dominance of graphical user interfaces and are quickly becoming a common part of our…
The base of Amazon Echo, a smart speaker home of voice agent Alexa Some marketers might think Amazon wants to turn devices featuring its Alexa intelligent voice agent into vehicles for advertising. Nope, says an Amazon VP. ‘No plans for advertising.’ At Fortune magazine’s conference last week in California on “Most Powerful Women Next Gen,”…
Google discussed three features aimed at helping advertisers reach new customers with Display campaigns in a blog post Tuesday. Here’s what you need to know. Dynamic prospecting with product feeds. Google announced this feature recently, and you may be familiar with the concept if you run them on Facebook. As opposed to showing product ads…
Don’t Pay To Speak At Commercial Events Don’t Pay To Speak At Commercial Events Vitaly Friedman 2018-12-17T14:15:00+01:00 2018-12-18T10:20:11+00:00 Setting up a conference isn’t an easy undertaking. It takes time, effort, patience, and attention to all the little details that make up a truly memorable experience. It’s not something one can take lightly, and it’s often…
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Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Agencies looking to win over new CMOs should connect within 3 to 12 mos. of their start dates Dec 17, 2018 by Amy Gesenhues Winmo analyzed the career path for more…
You know the drill. The end of the quarter rolls around, so you dust off your go-to spreadsheets and dashboards. It’s once again time to distill three months’ worth of marketing into one quarterly report. But this time, something is different. You’ve been working with your sales team on a list of target accounts, and…
Want to grow your agency profitably? Setting your agency apart from the competition is all about knowing exactly what your client is looking for and being able to frame your pitch around those specific needs. Marketing automation can help you meet those needs. And adding marketing automation to your agency’s services can help you add…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Google adds pay for conversions bidding in Display campaigns Dec 14, 2018 by Ginny Marvin Advertisers can pay for conversions rather than clicks or impressions. Do men and women value online…
