Automate omnichannel marketing strategies to improve the customer journey
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As consumers interact more and more across all channels, and sometimes even multiple channels at the same time, it’s more important than ever for e-commerce and retail marketers to devise a strategy for how they will create a unified message for their consumers across all channels.
This white paper from Emarsys answers common omnichannel marketing questions to help you get started:
- What is omnichannel marketing?
- How should e-commerce and brand marketers view omnichannel marketing?
- How should marketers apply, and automate, omnichannel strategies to improve the customer journey?
Visit Digital Marketing Depot to get this MarTech Today white paper.
From our sponsors: Automate omnichannel marketing strategies to improve the customer journey