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Marketing Day: Facebook ad policies & content review process, push notifications & more
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
From Marketing Land:
- Facebook bans bail bond ads & requires pre-certification for addiction treatment ads
Aug 9, 2018 by Amy GesenhuesAll addiction treatment centers will have to be certified by LegitScript to run ads on Facebook, Messenger, Instagram or Facebook’s Audience Network.
- CDP AgilOne partners with Criteo to prevent wasting ads on an already-sold customer
Aug 9, 2018 by Barry LevineSince it tracks offline purchases as well as online activity, the CDP can tell the remarketer when the sale has already been made.
- Facebook’s content review policy: How it works, the teams & tech behind the reviews & the results so far
Aug 9, 2018 by Amy GesenhuesSince the infiltration of bad actors plaguing the platform during the 2016 elections, Facebook has prioritized its content review process.
- How to maximize value from push notifications
Aug 8, 2018 by Sam WelchFinding the right way to utilize mobile push notifications is both an art and a science. Contributor Sam Welch reveals what you need to consider.
Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology:
- CDPs: Why now?
Aug 9, 2018 by Barry LevineOur new MarTech Intelligence report on choosing a CDP vendor elicits an inquiry into how this category emerged only recently, after years of hype about “a single view of the customer.”
Online Marketing News From Around The Web:
- The Twitter Rules: A Living Document , Twitter
- Facebook Blocks Sharing Of 3D-Printed Gun Files On Its Platforms, BuzzFeed
- Hacking Amazon: Agencies Create Workarounds For An Emerging Ad Giant, AdExchanger
- How Marketing Automation Can Boost Your Conversion Rates, Crazy Egg
- How to Outsource Content Marketing Without Tearing Your Hair Out, Jeff Bullas
- Indi Tackles Inauthenticity in Influencer Marketing Space, Street Fight
- People Can Now Find Mentors and Mentees in Groups, Facebook Newsroom
- Study: Instagram’s sponsored posts increase 44%, Mobile Marketer
- Twitter: How to Break Through the Noise and Reach Your Audience, KoMarketing
- Want to deliver great customer experiences? Here’s what not to do, Think with Google
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