The podcasting platform Acast has launched Acast Open, making available its podcast production offerings to any brand or publisher wanting to start a podcast. Acast Open includes three subscription models — Starter, Influencer and Ace — that come with different levels of support and analytics. Why we should care Adobe Analytics reported that podcast app…
Is There A Future Beyond Writing Great Code? Is There A Future Beyond Writing Great Code? Ronald Mendez 2019-11-25T11:00:00+00:00 2019-11-25T12:35:41+00:00 Let’s do a quick exercise. Say you’ve been working professionally as a developer for more than five years. You’ve gained hands-on experience through dozens of projects and kept your skillset sharp by learning about new…
This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. LinkedIn cracks down on bad accounts and spam. Last week, LinkedIn released its latest Transparency…
Twitter is giving brands and users more control over their social narratives with the ability to hide Tweet replies. The feature is rolling out globally after months of testing in some countries, including Canada and the U.S. Twitter made the announcement via a blog post on Thursday. “Currently, repliers can shift the topic or tone…
As we’ve been exploring the Periodic Table of Email Optimization and Deliverability in recent weeks, we’ve looked at Permission, Trust, Infrastructure and Audience. This time, we will go into another critical set of elements — those involving Content. First and foremost, in this age of smartphones and tablets, it’s critical that your emails are designed…
Getting Started With An Express And ES6+ JavaScript Stack Getting Started With An Express And ES6+ JavaScript Stack Jamie Corkhill 2019-11-22T12:00:00+00:00 2019-11-22T12:35:16+00:00 This article is the second part in a series, with part one located here, which provided basic and (hopefully) intuitive insight into Node.js, ES6+ JavaScript, Callback Functions, Arrow Functions, APIs, the HTTP Protocol,…
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We recently wrote about how PPC managers are making keyword research a lot harder than it should be. If you’re seeing a pattern here, well done. It’s all about overcomplication. Overcomplication is a frustratingly irritating problem because you’re not doing anything wrong per se. The job will still get done, it just takes a lot…
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How To Use FOMO To Increase Conversions How To Use FOMO To Increase Conversions Suzanne Scacca 2019-11-21T11:00:00+00:00 2019-11-21T12:35:50+00:00 Consumers are motivated by need and desire. And sometimes, just sometimes, they’re motivated by FOMO. That’s right: we can now add the ‘Fear Of Missing Out’ to the list of drivers that get consumers onto our websites…
