ML 20200110
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Facebook will let users hide ads targeted via Custom Audience lists
Facebook quietly announced a new feature coming later this month that will allow users to control whether or not an advertiser can show ads to them using a Custom Audience list. “People have always been able to hide all ads from a specific advertiser in their Ad Preferences or directly in an ad. But now…
Spotify podcast ads can now track impressions, reach and audience data
Spotify has rolled out a new suite of marketing tools for podcast advertisers, making it possible to view impressions, frequency, reach and audience demographic information for podcast ads, the company announced Wednesday. The new metrics tools are supported by Spotify’s new podcast ad technology, Streaming Ad Insertion (SAI), which utilizes data from the platform’s logged-in…
ML 20200108
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Twitter launches Promoted Trend Spotlight – a new takeover ad unit in the Expore tab
Twitter announced the launch of a new takeover ad unit called the Promoted Trend Spotlight on Monday. The format, which Twitter first started testing in 2018, enables advertisers to take up “premium real estate” in the top section of Twitter’s Explore tab. Here’s what it looks like: How it works. Much like Twitter’s Promoted Trend…
Salsify teams up with Snap36 to support 360-degree product images on Walmart.com
Product experience management (PXM) platform Salsify and e-commerce image provider Snap36 have announced a partnership that integrates the companies’ technologies and supports 360-degree — also called “spin” — image integration on Walmart.com. Walmart is one of the first retailers to implement 360-degree product images across its entire site. Why we care The Salsify platform allows…
The Split Personality Of Brutalist Web Development
The Split Personality Of Brutalist Web Development The Split Personality Of Brutalist Web Development Frederick O’Brien 2020-01-08T11:00:00+00:00 2020-01-08T12:37:38+00:00 Of all the design trends to hit the internet in recent years, brutalism is surely the most eye-catching, and the most poorly defined. A variety of major brands have embraced ‘brutalist’ aesthetics online. There are even directories…
PubMatic’s Identity Hub offers ID management solution in face of growing privacy regulations
PubMatic has released a new Identity Hub as part of its Prebid User ID module. The enterprise identity management solution gives publishers the ability to manage multiple IDs for each ad impression, ensuring advertisers can recognize and bid on their intended audiences. The newly launched Identity Hub directly integrates with existing partners of PubMatic’s Prebid…
Why You Should Choose HTML5 Over
Why You Should Choose HTML5 <article> Over <section> Why You Should Choose HTML5 <article> Over <section> Bruce Lawson 2020-01-07T11:30:00+00:00 2020-01-07T12:35:56+00:00 A few days ago, I was having a chat with some friends, one of whom asked me the difference between and in HTML. This is one of the eternal mysteries of web development, up there…
ML 20200107
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