Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: PebblePost’s updated platform makes direct mail more like digital adsJun 22, 2016 by Barry Levine Instead of the previous limited triggering, marketers can now set unlimited behavioral and rule-based triggers to…
PebblePost is dedicated to remaking snail mail into personalized marketing. Since October of last year, the New York City-based company has offered what it describes as the “first programmatic direct mail platform.” It allows user behavior on desktop and mobile websites to trigger the creation and mailing of personalized physical color mail. So, a person…
BuzzFeed Tasty remains the most popular video creator this year, earning 1.9 billion video views across YouTube, Facebook, Instagram and Vine in May. This is the fifth month in a row the food-focused video creator has earned the top spot on Tubular Lab’s most-watched video creators monthly top 10 list. In addition to its nearly…
Task runners are the heroes (or villains, depending on your point of view) that quietly toil behind most web and mobile applications. Task runners provide value through the automation of numerous development tasks such as concatenating files, spinning up development servers and compiling code. In this article, we’ll cover Grunt, Gulp, Webpack and npm scripts….
Facebook Live is paying publishers and celebrities to help promote Facebook Live. The Wall Street Journal recently reviewed a document indicating that Facebook has signed more than 140 contracts for over $50 million. Seventeen of these amount to over $1 million. No statement has been made from anyone at Facebook regarding the nature of the…
Feed your obsession for SEO & SEM with cutting-edge search marketing tactics, available only at Search Engine Land’s SMX East. Celebrating our 10th year, the largest search engine marketing conference on the East Coast returns September 27-29 in New York City. The agenda is now available and is packed with 50+ sessions featuring proven tactics…
Google Analytics announced that they’ve added hacked spam notifications to their alerts bar. These alerts are similar to the same messages you’d received in the Google Search Console message center, but by Google adding them to Google Analytics, it helps inform a wider webmaster base – since Google Analytics has a higher install base. Google…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: 6 great takeaways from the Brands Talk Social Media #SocialPro keynoteJun 21, 2016 by Matt McGee Social media strategists from HTC, Microsoft, Docusign and Pabst Brewing talk about when it’s right…
If you have an e-commerce website, then SSL is mandatory for safely processing credit cards. But even if you aren’t processing payments, you should still seriously consider secure HTTP (or HTTPS), especially now that I’m going to show you how to set it up quickly, for free. Let’s get started. In short, SSL is the…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Startup Hi-Fi launches mobile news feed of publisher content, selectable by hashtagsJun 20, 2016 by Barry Levine These “Tag Topics,” the company said, let publishers control their content and mobile users…
