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Facebook Messenger bots can now serve as standalone storefronts. On Monday, Facebook Messenger made it easier for companies to sell products through their Messenger bots by adding a buy button, the ability to people to buy products from a bot without needing to leave Messenger and a way for brands to direct people from their…
The internet is a beautiful beast that has brought about connectivity, information and far too much to list in a single post. But for all the good it’s done, it has also spawned anonymous commenting, an opportunity that many times can cultivate inappropriate commentary, abuse and negativity. Today, Instagram has released a new filter that…
A long time ago, my personal website was attacked. I do not know how it happened, but it happened. Fortunately, the damage from the attack was quite minor: A piece of JavaScript was inserted at the bottom of some pages. I updated the FTP and other credentials, cleaned up some files, and that was that….
Copyright Aaron Durand (@everydaydude) for Twitter, Inc. Amazon’s Alexa voice assistant now speaks Twitter. Twitter has rolled out an app called Twitter Reader so that people can have their Amazon Echo smart speakers or other Alexa-enabled devices recite their Twitter feeds. The app — which appears to be the first Alexa app from a major…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Facebook’s humanless sifting of trending news suggests some AI needs supervisionSep 9, 2016 by Barry Levine As AI suits up for self-driving marketing platforms, the Facebook experience may outline some boundaries….
Rokas Tenys / Shutterstock.com Artificial intelligence (AI) is powering marketing tools at various levels, with some products and many predictions emerging that forecast self-managed platforms. But Facebook’s removal last month of human editors from its Trending Topics team, and the resulting errors in judgment by its AI-powered algorithm, raise questions if AI — at least…
The Costs of Online Reputation Management – Paying for Sites to Remove Reputation Damage – Image By Chris Silver Smith https://argentmedia.com © Copyright 2016. All rights reserved. There are many instances where sites purposefully publish content that damages a person’s reputation, including mugshots, arrest records, divorce records and consumer complaints, as well as the more…
Video ads are a great way to generate brand awareness and to educate your target audience on a topic/product/service. I’ve talked in the past about how video ads may be coming to a search result near you, and how to ease your way into video ads by understanding the basics. In today’s post, I’m going…
Since released more than 3 years ago, Facebook Lookalike Audiences have been the gold standard for matching like-minded audiences. A new release from Facebook is now bringing the powerful matching across borders – International Lookalike Audiences. This new resource will give marketers the ability to target international audiences similar lists of customers or leads. Simply…
The best user experience is the one the user doesn’t notice. It appears smooth and simple on the surface, but hundreds of crucial design decisions have been made to guide, entertain and prevent trouble. If the user experience design does what it’s supposed to do, the user won’t notice any of the work that went…