Have you ever wondered what it takes to create a SpriteKit game? Does collision detection seem like a daunting task? Do you want to know how to properly handle sound effects and background music? Game-making has never been easier on iOS since the introduction of SpriteKit. In part two of this three-part series, we will…
Super early bird rates expire next week for SMX West, the world’s premier search marketing conference. Register for 3 days of cutting-edge tactics presented by search marketing experts that will leave your competition in the dust. Here’s what to expect March 21-23 in San Jose: Actionable content: The agenda consists of 50+ innovative sessions covering…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: 5 reasons advertisers should NOT ignore Bing AdsDec 5, 2016 by Michelle Cruz Columnist Michelle Cruz outlines some recent developments in Bing Ads and makes the case for this cost-effective PPC…
Gone are the days when Bing took years to catch up to the new and innovative applications Google had launched within AdWords. In recent months, Bing Ads has been able to quickly implement comparable tools and features — indeed, they even have some unique features that AdWords does not offer. Unfortunately, Bing is still often…
Search engines are getting smarter. There is little doubt about that. However, in a CMS-driven web where content can often exist on several URLs, it is not always clear what is the authoritative URL for a given piece of content. Also, having content on several URLs can lead to problems with link and ranking signals…
Time moves pretty fast. A new year will be upon us soon, and most of us probably haven’t even realized it. So while we’re almost ready to leave the autumn season (and 2016!) behind, let’s refuel our inspiration for another month and start working on our New Year’s resolution list. Observe closely at the following…
Social media is now an integral part of marketing — spending on social media is expected to double to 25% of marketing budgets by 2020. Yet, nearly half of digital marketers say they can’t prove the bottom-line impact of social media on their businesses. Join our panel of experts on Thursday, December 8, 2017, as…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Super Bowl LI advertisers Avocados from Mexico, Snickers & Skittles gear up for game dayDec 2, 2016 by Amy Gesenhues With just over two months to go before next year’s Super…
While many brands are focused on the holidays, a few are already looking past the New Year to February 5 and lining up their Super Bowl LI strategy. Avocados from Mexico (AFM), Skittles, and Snickers have already released announcements around their Super Bowl plans. For its second Super Bowl appearance, Avocados from Mexico is teaming…
In the world of search engine optimization (SEO), a citation is a direct mention of a specific brand within an online platform. Some of the more common examples of online citations are comments published within a community blog about a favorite local coffee shop or an unpleasant experience working with a franchise outlet. Citations serve…
