Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Amazon beta testing Influencer Program aimed exclusively at social media bigwigsApr 3, 2017 by Amy Gesenhues Amazon says the the program is designed for, “… social media influencers with large followings…
Amazon is beta-testing an invite-only Influencer Program that will give social media influencers an Amazon.com vanity URL to make commissions on sales of products they want to promote. Reported last week on TechCrunch, the program is similar to Amazon’s affiliate program in that the influencers — like affiliates — will earn a commission on products…
Web applications, be they thin websites or thick single-page apps, are notorious targets for cyber-attacks. In 2016, approximately 40% of data breaches originated from attacks on web apps — the leading attack pattern. Indeed, these days, understanding cyber-security is not a luxury but rather a necessity for web developers, especially for developers who build consumer-facing…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Snapchat makes it possible to search for Stories by keywordsMar 31, 2017 by Danny Sullivan The change should make it easier for people to discover more content on Snapchat, perhaps leading…
While digital media is a huge beneft for many companies, it is not without its problems. One of the biggest difculties is staying organized and consistent, because digital media has so many channels to choose from. Misbranding or getting something wrong or confused can really cause an issue for any company, so consistency and organization…
Reddit is upping its game in the advertising space, with an announcement that they have just launched a revamped self-serve platform for its advertisers. Here are the features: A redesigned interface that is user-friendly and “easier on the eyes.” Reddit now offers post-pay billing, which saves advertisers from having to top up their accounts or…
For nearly a year, Facebook has been giving verified Facebook page owners — typically brands, publishers or influencers — the ability to run branded content, normally inclusive of text, photos, videos, Instant Articles, links and Live videos that feature a brand, third-party product or sponsor in some capacity. Now Facebook is opening these endorsements to…
What a busy week! To stay on top of things, let’s review what happened in the web development world the last few days — from browser vendors pushing new updates and building new JavaScript guidelines and security standards to why we as web professionals need to review our professional pride. How can we properly revoke…
Time is running! The first quarter of the year lies already behind us and a new season is in full swing. But no matter if April means blooming colors and embracing the warmer weather in your part of the world or getting cozy for autumn, our new batch of desktop wallpapers is bound to cater…
When you are determining the right email marketing strategy for your business, it’s natural to wonder how the industry leaders are conducting their campaigns. After all, if they’re on top, then they must be doing everything right. Right? To glean email campaign best practices, Iterable analyzed the email marketing strategies adopted by the top 100…
