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Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: 60% of SMBs report half or more of online sales come from Amazon, Jet & eBay [Survey]Aug 3, 2017 by Amy Gesenhues NetElixir surveyed 500 SMBs that sell products via online…
According to a recent survey conducted by NetElixir, a majority of SMBs are seeing strong returns on Amazon, Jet and eBay. Surveying 500 small to mid-sized US retailers that sell online, 60.2 percent attributed at least half of their online sales to the three online marketplaces. Of that 60.2 percent, 26.6 percent said there was…
If you’re like me, then being persuaded requires a scientific approach and concrete examples. And that’s exactly what this article does. It explains how gamification can work by showing the relationship between gamification, UX design and BJ Fogg’s modern persuasion phenomenon, “mass interpersonal persuasion.” And it has a lot of practical gamification examples that you…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Buyer’s Guide: Marketing Automation MatrixAug 2, 2017 by Digital Marketing Depot The marketing automation marketplace is experiencing exponential growth and it’s not expected to slow anytime soon. Because the industry is…
The marketing automation marketplace is experiencing exponential growth and it’s not expected to slow anytime soon. Because the industry is nebulous in nature, vendor choices can vary drastically – with some systems focused exclusively on sales funnel automation and others focused heavily on search engine optimization. As you traverse this landscape, keep in mind some…
In its move to patch a security hole as part of the iOS 10.3 release, Apple has introduced (yet) another redirection mechanism that developers must handle when attempting to implement mobile deep-link routing (i.e. the mechanism to route users to a specific page inside a mobile app, rather than the App Store or app home…
This afternoon Apple reported quarterly revenues of $45.4 billion, which beat Wall Street expectations. Earnings per share also beat expectations by $0.10. Revenues were up 7 percent year-over-year, while earnings were up 17 percent. Most significantly for investors, the company offered higher-than-expected guidance ($49 – $52 billion) for the fourth quarter, anticipating the release of…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: 5 tools, tips and hacks to maximize your SEO outputAug 1, 2017 by Brian Patterson Columnist Brian Patterson believes that SEO success depends not only on your knowledge and skills, but…
Component-based libraries or frameworks such as Vue have given us the wonderful ability to create reusable components to be spread throughout their respective application, ensuring that they are consistent, and (hopefully) simplifying how they are used. In particular, form inputs tend to have plenty of complexity that you’d want to hide in a component, such…
Today, Adblock and other ad blockers are commonplace and indispensable components of the digital advertising industry. Blockers were created as a response to excessive advertisements on websites; they are specifically designed to prevent intrusive ads from displaying. But ad blockers shouldn’t be viewed as being inherently good or evil. In this article, we look at…