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Your final chance to attend MarTech® this year is October 1-3 in Boston. Join us for three unforgettable days of expert-led presentations, inspirational keynotes, awesome networking, scores of exhibitors and actionable takeaways! But don’t take it from us… attendees, speakers and exhibitors rave about MarTech: “Whether you’re in marketing, sales, or IT, it’s a great…
Once Upon A Time: Using Story Structure For Better Engagement Once Upon A Time: Using Story Structure For Better Engagement John Rhea 2018-06-11T14:00:52+02:00 2018-06-11T12:18:08+00:00 Stories form the connective tissue of our lives. They’re our experiences, our memories, and our entertainment. They have rhythms and structures that keep us engaged. In this article, we’ll look at…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Ask the #SMXperts series — Advanced audience targeting Jun 8, 2018 by Debra Mastaler In this extended Q&A from SMX West, #SMXperts Jillian Nagle and Ben Wood look at creative ways…
The “Ask an #SMXpert” series continues the question-and-answer (Q&A) segment held during sessions at Search Marketing Expo (SMX) West 2018. Today’s Q&A is from the Advanced Audience Targeting & Management Tactics session with Jillian Nagle and Ben Wood and introduction from moderator Brad Geddes. Brad Geddes The rise of audience targeting is the biggest change…
If you’re keeping a list of Facebook apologies for 2018, you can now add “apologizes for accidentally setting 14 million users privacy status to public without their knowledge” to your list. From May 18 to May 22, Facebook accidentally changed the privacy setting for status updates for 14 million users to public from whatever previous…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: 3 tips for overcoming content production obstacles Jun 7, 2018 by Rachel Lindteigen The biggest roadblocks in the way of content marketing success are process-related, says contributor Rachel Lindteigen. In this…
Keeping Node.js Fast: Tools, Techniques, And Tips For Making High-Performance Node.js Servers Keeping Node.js Fast: Tools, Techniques, And Tips For Making High-Performance Node.js Servers David Mark Clements 2018-06-07T13:45:51+02:00 2018-06-07T12:12:00+00:00 If you’ve been building anything with Node.js for long enough, then you’ve no doubt experienced the pain of unexpected speed issues. JavaScript is an evented, asynchronous…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: The Ultimate Agency Guide to Video Marketing Jun 6, 2018 by Digital Marketing Depot As people are presented with more and more content, it gets harder to cut through all the…
As people are presented with more and more content, it gets harder to cut through all the noise. The key is to know what types of content work best and how to get that content front-and-center for your audience. Video content is one of the best ways to boost engagement. Video has repeatedly proven to…
UX Your Life: Applying The User-Centered Process To Your Life (And Stuff) UX Your Life: Applying The User-Centered Process To Your Life (And Stuff) JD Jordan 2018-06-06T13:30:18+02:00 2018-06-06T12:07:29+00:00 Everything is designed, whether we make time for it or not. Our smartphones and TVs, our cars and houses, even our pets and our kids are the…