An Extensive Guide To Progressive Web Applications An Extensive Guide To Progressive Web Applications Ankita Masand 2018-11-27T14:00:29+01:00 2018-11-28T09:44:08+00:00 It was my dad’s birthday, and I wanted to order a chocolate cake and a shirt for him. I headed over to Google to search for chocolate cakes and clicked on the first link in the search…
Wunderman Global CEO Mel Edwards (left) will take on the same role at the new agency, while J. Walter Thompson CEO Tamara Ingram (right), will become Chairman. Photo provided by WPP. Advertising holding company WPP Group said Monday it would merge the venerable creative shop J. Walter Thompson with the data- and direct-marketing-oriented Wunderman to…
Virgin Holidays, which provides packaged travel tours in the UK market, has launched a new online Trending Travel Guide of hot spots in U.S. cities that taps into word-of-mouth opinions. More specifically, it utilizes the Crimson Hexagon social analytics platform to assess hashtags and positive comments in posts on Facebook, Twitter and other social networks,…
Avoiding The Pitfalls Of Automatically Inlined Code Avoiding The Pitfalls Of Automatically Inlined Code Leonardo Losoviz 2018-11-26T14:00:08+01:00 2018-11-27T10:56:51+00:00 Inlining is the process of including the contents of files directly in the HTML document: CSS files can be inlined inside a style element, and JavaScript files can be inlined inside a script element: <style> /* CSS…
Machine learning is reinventing marketing — and a growing number of marketers know it. According to recent research from the IBM Institute for Business Value, 91 percent of marketers at companies that outperform their competitors believe artificial intelligence is important to the future of their organizations. At the same time, only about a quarter of…
Monthly Web Development Update 11/2018: Just-In-Time Design And Variable Font Fallbacks Monthly Web Development Update 11/2018: Just-In-Time Design And Variable Font Fallbacks Anselm Hannemann 2018-11-23T14:00:24+01:00 2018-11-24T12:24:52+00:00 How much does design affect the perception of our products and the users who interact with them? To me, it’s getting clearer that design makes all the difference and…
Data privacy is, as it should be, high on the minds of tech companies and the public at large. Unfortunately, much of the discussion of late has centered around controversies originating with the misuse or fraudulent nature of some data sources. But we shouldn’t let this cloud our collective judgment about how data can help…
Janrain’s depiction of a client company’s calls to its cloud platform, over the OIDC (OpenID Connect 1.0) protocol. Identity management platform Janrain is out Wednesday with its new Identity Central platform, which it says is the first such end-to-end cloud-based solution. Identity Central is all-hosted. Before, CEO Jim Kaskade noted, his company offered a suite…
Your consumer side may relish the post-Thanksgiving specials, but the marketer in you might be missing out. But cheer up! Here are some selected Black Friday and Cyber Monday specials that can help brighten the holiday for marketers: Adobe is offering a Black Friday 25 percent discount on monthly subscriptions for its entire collection of…
Happy First Anniversary, Smashing Members! Happy First Anniversary, Smashing Members! Bruce Lawson 2018-11-21T14:00:59+01:00 2018-11-22T10:28:56+00:00 Doesn’t time fly? And don’t ships sail? A year ago, we launched our Smashing Membership programme so that members of the Smashing readership could support us for a small amount of money (most people pay $5 or $9 a month, and…
