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Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: 10 reasons you need to attend SMX West Jan 10, 2019 by Marketing Land For profitable and tangible SEO and SEM results, attend Search Engine Land’s SMX® West, January 30-31 in…
For profitable and tangible SEO and SEM results, attend Search Engine Land’s SMX® West, January 30-31 in San Jose. Here are 10 reasons to join us… 1. Actionable tactics from experts. Get proven, actionable tactics from industry leaders working at companies like Google, Microsoft, IBM, SurveyMonkey, and many more. You’ll leave with tactics you can…
Designing A Font Based On Old Handwriting Designing A Font Based On Old Handwriting Carolyn Porter 2019-01-10T13:00:02+01:00 2019-01-10T12:02:39+00:00 Designers create handwriting-based connected cursive fonts for a variety of reasons: to immortalize the loops and swirls of a loved one’s handwriting, to digitize the penmanship of a person or document of historic significance, or to transform…
Screenshot of Instagram’s new feature shared by Matt McGee. Instagram rolled out a new feature that gives iOS users managing multiple accounts the option to share a post across two or more of the accounts under their management. “We are rolling out this feature to provide a better experience for people who often post to…
Many marketers have bristled at the MRC standard of viewability requiring that at least 50 percent of its pixels be in view for at least one second (for video, 50 percent of a player must be in view for at least two seconds). The standard is a basis that an ad had the opportunity to…
Powerful Image Analysis With Google Cloud Vision And Python Powerful Image Analysis With Google Cloud Vision And Python Bartosz Biskupski 2019-01-09T13:45:32+01:00 2019-01-10T12:02:39+00:00 Quite recently, I’ve built a web app to manage user’s personal expenses. Its main features are to scan shopping receipts and extract data for further processing. Google Vision API turned out to be…
For those of us who aren’t salespeople or marketers, account-based marketing (ABM) may seem like something that should have been part of marketing platforms all along. After all, if you’d like to get Big Company to become a new customer of your products, wouldn’t you choose and pitch the account as well as the individual?…
Quora advertisers can now retarget users that have visited specific question pages, the question-and-answer platform announced Tuesday. Why you should care Quora Product Manager Elynn Lee said that user questions can “provide a valuable signal on intent.” “For example, if a Quora user is reading questions about how to buy the best marketing automation software,…
How To Design Search For Your Mobile App How To Design Search For Your Mobile App Suzanne Scacca 2019-01-08T14:00:40+01:00 2019-01-09T11:26:46+00:00 Why is Google the search behemoth it is today? Part of the reason is because of how it’s transformed our ability to search for answers. Think about something as simple as looking up the definition…
On Monday, content delivery network Akamai announced it will acquire customer identity provider Janrain. The move means that the two leading once-independent identity providers are now integrated into other platforms. In the fall of 2017, marketing/e-commerce/enterprise resource planning platform SAP bought Janrain competitor Gigya. Maintaining ‘digital trust.’ In its announcement, Akamai said the Janrain addition…