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Ready to scale up your Quora ads? Good timing. The company just added the ability to create and edit ads in bulk in Quora Ads Manager. How it works. Upload and download. The bulk ads editor has templates to download. You’ll create and edit ads in a CSV file or in Excel. The bulk ads…
Marketers test a variety of factors for their ad campaigns, but one of the most difficult to test is the creative. It’s challenging to determine if this photo, or this design, or this script is more effective than another, since individuals have as many different reactions as they have to, say, one movie compared to…
Breaking Boxes With CSS Fragmentation Breaking Boxes With CSS Fragmentation Rachel Andrew 2019-02-27T14:00:00+01:00 2019-02-28T11:16:15+00:00 In this article, I’m going to introduce you to the CSS Fragmentation specification. You might never have heard of it, however, if you have ever created a print stylesheet and wanted to control where the content breaks between pages, or multi-column…
Walmart says its ready to start monetizing its shopper data and become a go-to ad network for retail manufacturers — both online and in-store. With Amazon’s rapid ad growth looming large, Walmart is bringing its ad sales in-house, bridging the divide between store and digital ad teams as part of a broader effort to build…
LiveRamp’s IdentityLink visualization Identity resolution provider LiveRamp is now making its IdentityLink available for real-time bidding (RTB) on any demand-side platforms (DSPs). IdentityLink provides an anonymous identifier that pinpoints a specific individual across multiple devices and channels, including offline. With IdentityLink as part of their targeting data, LiveRamp said, advertisers can limit their advertising frequency…
What makes a site become the best site it can be? Healthy, functional sites that have reached their full SEO potential have been optimized based on market and keyword research, E-A-T, content relevance to search intent, backlink profiles, and more. But they all have one thing in common: their technical SEO needs are met. Your…
Sliding In And Out Of Vue.js Sliding In And Out Of Vue.js Kevin Ball 2019-02-26T12:00:34+01:00 2019-02-26T12:06:39+00:00 Vue.js has achieved phenomenal adoption growth over the last few years. It has gone from a barely known open-source library to the second most popular front-end framework (behind only React.js). One of the biggest reasons for its growth is…
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When Is A Button Not A Button? When Is A Button Not A Button? Vadim Makeev 2019-02-25T12:00:21+01:00 2019-02-25T12:32:17+00:00 Let’s say you have a part of an interface that the user clicks and something happens. Sounds like a button to me, but let’s call it a “clicky thing” for now. I know, you’re confident that it’s…
From the Altimeter report CMOs need to become more involved in their company’s overall digital transformation, because they’re the ones who best understand the customer. That’s a key idea in two recent reports – Forrester’s “CMOs: Define Your Role in Digital Transformation” [Forrester clients only] and Altimeter’s “The State of Digital Transformation” [free, registration required]….