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Monthly Web Development Update 4/2019: Design Ethics And Clarity Over Style Monthly Web Development Update 4/2019: Design Ethics And Clarity Over Style Anselm Hannemann 2019-04-12T14:44:48+02:00 2019-04-13T12:35:47+00:00 “‘Ethics’ and Ethics” is more than a typical article. It’s a detailed essay exploring what the term ‘ethics’ really means, how its meaning changed in recent times, and how…
Two new specs aimed at addressing ad fraud and increasing transparency from the buy-side of the digital advertising ecosystem are out for public comment from the IAB Tech Lab: Sellers.json and the OpenRTB SupplyChain object. The 30-day public comment period ends May 10. What is OpenRTB SupplyChain object? The SupplyChain object will show buyers all…
Netflix will announce its Q1 ’19 earnings on Tuesday – when we’ll know for sure if its subscription price hike was a good business move in the short term. Meanwhile, Disney announced Disney+, its new streaming service platform, will only cost $6.99/month and its stock shot up over 11 percent overnight. This further complicates the…
Last week I had the privilege to join fellow marketers, industry leaders, and innovators at MarTech West in San Jose. There I sat in on some fascinating sessions on everything from tracking marketing attribution to highlighting the new omnichannel marketing stack to learning how to buy the right marketing automation technology. I read about a…
Supermetrics for BigQuery enables marketers to bring together cross-channel marketing metrics in one platform. Supermetrics has launched a connector for BigQuery, promising a “plug-and-play” solution for marketers to compile cross-channel campaign and analytics data with just a few clicks. What it does. Supermetrics for BigQuery is designed to bring data from multiple marketing platforms into…
Privacy UX: Better Cookie Consent Experiences Privacy UX: Better Cookie Consent Experiences Vitaly Friedman 2019-04-10T15:00:49+02:00 2019-04-11T12:35:52+00:00 Part 1: Common Concerns And Privacy In Web Forms Part 2: Better Cookie Consent Experiences Part 3: Designing Better Notifications Part 4: Privacy-Aware Design Framework With the advent of the EU General Data Protection Regulation (GDPR) in May 2018,…
Google announced the launch of Google Cloud for Retail Wednesday at Google Cloud Next, with a host of new solutions designed for the retailer vertical. The new solutions are aimed at helping retailers deliver personalized recommendations, unify customer experiences across online and offline environments and more. What does it offer? Google Cloud for Retail includes…
Art Direction For The Web Using CSS Shapes Art Direction For The Web Using CSS Shapes Andrew Clarke 2019-04-11T13:30:16+02:00 2019-04-11T12:35:52+00:00 Last year, Rachel Andrew wrote an article that took a new look at CSS Shapes in which she reintroduced readers to the basics of using CSS Shapes. For anyone keen to understand how to use…
Lush UK, a cosmetics company known for its bathing products, dropped a major bomb on Tuesday when the company announced it was bidding farewell to some of its social accounts. “Increasingly, social media is making it harder and harder for us to talk to each other directly. We are tired of fighting with algorithms, and…
Running a Google Ads campaign can be a case of you’re damned if you do and your damned if you don’t. If the campaign turns out to be a flop your obviously in trouble, but if it turns out successful, you can run into other challenges. Campaigns that are successful over a long period can…