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    Learn how to target adjacent markets with smart risk-taking

    Posted on 24th May 2019Digital Marketing

    Two running enthusiasts founded Nike in 1971 and created the first pair of Nike shoes using a waffle iron. Nike has come a long way since then – between the design of the signature swoosh, creation of the slogan “Just Do It” and endorsement from legends including Michael Jordan, the company has risen to a…

    ML Brief May 24, 2019

    Posted on 24th May 2019Digital Marketing

    The post ML Brief May 24, 2019 appeared first on Marketing Land. From our sponsors: ML Brief May 24, 2019

    Salesforce launches new Datorama marketplace with marketing intelligence at the forefront

    Posted on 23rd May 2019Digital Marketing

    Salesforce and Datorama are launching a marketplace for brands and agencies to create and use apps using Datorama’s marketing intelligence capabilities. The new Datorama marketplace will allow developers to build apps for marketers on the Datorama platform, as well as on the Salesforce AppExchange. Datorama’s AI capabilities will be generally available to developers through the…

    Only 36% of UK consumers have greater trust in companies after GDPR, survey finds

    Posted on 23rd May 2019Digital Marketing

    GDPR has not given consumers greater confidence in interacting with publishers and marketers online, according to a new survey of UK consumers by TrustArc and Ipsos. The companies surveyed 2,230 adults this month to assess their perceptions and attitudes in the wake of GDPR’s passage a year ago. The survey asked questions about trust, compliance…

    Creating Your Own React Validation Library: The Features (Part 2)

    Posted on 23rd May 2019Web Design
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    Creating Your Own React Validation Library: The Features (Part 2) Creating Your Own React Validation Library: The Features (Part 2) Kristofer Selbekk 2019-05-23T13:00:16+02:00 2019-05-23T12:35:17+00:00 Implementing a validation library isn’t all that hard. Neither is adding all of those extra features that make your validation library much better than the rest. This article will continue implementing…

    What’s Happening With GDPR And ePR? Where Does CookiePro Fit In?

    Posted on 23rd May 2019Web Design

    What’s Happening With GDPR And ePR? Where Does CookiePro Fit In? What’s Happening With GDPR And ePR? Where Does CookiePro Fit In? Suzanne Scacca 2019-05-23T10:00:59+02:00 2019-05-23T12:35:17+00:00 (This is a sponsored article.) Is privacy an issue on the web? According to this ConsumerMan piece from NBC News a few years back, it is: The Internet has…

    ML Brief May 22, 2019

    Posted on 22nd May 2019Digital Marketing

    The post ML Brief May 22, 2019 appeared first on Marketing Land. From our sponsors: ML Brief May 22, 2019

    MoPub gives publishers impression-level revenue data, links with attribution platforms

    Posted on 22nd May 2019Digital Marketing

    MoPub, the Twitter-owned mobile ad exchange, announced Tuesday it is making impression-level revenue data available to publishers and has partnered with seven third-party attribution platforms to deliver the data. The platforms include Adjust, Appsflyer, Branch, Kochava, Singular, SOOMLA and Tenjin. The impression-level revenue data will be delivered in real-time once an ad impression is triggered…

    Smart speakers, smartphone shipments heading in opposite directions

    Posted on 21st May 2019Digital Marketing
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    According to analyst firm Canalys, global smart speaker shipments grew 131% year over year. China is now the fastest-growing smart speaker market in the world, overtaking the U.S. in the first quarter of 2019. Smartphone growth by comparison, declined by 18% in the North American market. Amazon grows its overall lead, China accelerates. Amazon remained…

    Vue.js And SEO: How To Optimize Reactive Websites For Search Engines And Bots

    Posted on 21st May 2019Web Design

    Vue.js And SEO: How To Optimize Reactive Websites For Search Engines And Bots Vue.js And SEO: How To Optimize Reactive Websites For Search Engines And Bots Paolo Mioni 2019-05-21T13:30:59+02:00 2019-05-21T12:35:02+00:00 Reactive JavaScript Frameworks (such as React, Vue.js, and Angular) are all the rage lately, and it’s no wonder that they are being used in more…

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