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    Daily Archives: 3rd April 2020

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    Releasing The Ethical Design Handbook When We Needed It Most

    Posted on 3rd April 2020Web Design

    Releasing The Ethical Design Handbook When We Needed It Most Releasing The Ethical Design Handbook When We Needed It Most Ari Stiles 2020-04-03T10:00:00+00:00 2020-04-03T12:35:00+00:00 Ethics is a timely subject for all of us who work on digital products, so it was no surprise The Ethical Design Handbook was well received. There is a real need…

    Impact of in-house Lifetime Value model based on learnings from Lyft

    Posted on 3rd April 2020Digital Marketing
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    Lyft’s business is a two-way marketplace of riders and drivers and every city has its own supply and demand needs based on several factors like traffic, weather, community events. etc. Managing marketing and engagement in a dynamic marketplace comes with its own unique set of challenges of how to set region-specific budgets, bids, incentives to…

    Can we trust automation in a time of crisis?

    Posted on 3rd April 2020Digital Marketing
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    It’s a challenging time to be a marketer. Consumers are distracted, financial futures uncertain and volatility all but a guarantee. It’s a time when self awareness, realism and tact are crucial for success. We need to move fast, but controlled. Tomorrow is going to be different from yesterday, and two days from now different from…

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